Senior Director of Quantitative Survey
GuidepointAbout the role
OVERVIEW:
Guidepoint’s Survey team is seeking a Senior Director of Quantitative Survey to lead and scale our global survey operations. The Senior Director will oversee a global team responsible for delivering custom quantitative survey solutions across all client industries and regions, ensuring high-quality execution and strategic alignment with business objectives.
This leader will drive revenue growth through operational excellence, client engagement, and innovation in quantitative survey research. We’re looking for a commercially minded, operationally strong leader who thrives in a fast-paced, high-growth environment and can bridge strategy, execution, and client success.
This is a hybrid position based out of our New York City headquarters.
What You'll Do:
Oversee the Design and Execution of Quantitative Surveys
- Develop and implement scalable, efficient quantitative survey strategies aligned with business objectives.
- Oversee the design and execution of survey projects across a diverse global client base, ensuring timely and high-quality delivery.
- Maintain, grow, and diversify Guidepoint’s survey panel to strengthen data quality, respondent reach, and engagement.
- Identify research objectives, target populations, and sampling methodologies.
- Manage survey design tools and data collection systems (Qualtrics, SurveyMonkey, Sawtooth).
- Ensure data quality and operational rigor through consistent process improvement.
Manage a Team of Quantitative Surveyors
- Lead and manage a global team of quantitative survey professionals.
- Provide training, mentorship, and professional development opportunities.
- Assign and delegate projects while monitoring team performance and productivity.
- Foster a collaborative, high-performance culture that values innovation and accountability.
Drive Revenue, Client, and Cross-Functional Collaboration
- Partner with Sales and Client Service teams to expand survey adoption across Corporate, Institutional, and Consulting clients.
- Engage with clients to identify opportunities for growth, renewals, and upsells.
- Collaborate with Marketing, Product, and Operations to integrate surveys into broader business strategies and improve delivery.
- Prepare proposals, set project budgets, and maintain strong client communication to address technical, operational, and billing needs.
- Work closely with leadership to position the Survey business as a key driver of Guidepoint’s revenue growth.
- Engage with vendors and stakeholders to implement process improvements that enhance client satisfaction and operational efficiency.
Manage Survey Budgets and Resources
- Develop and manage survey budgets and resource allocation.
- Monitor and control expenditures to maintain operational efficiency.
- Secure and manage funding for research projects.
What You Have:
- 8+ years of experience in a leadership role within market research or a related field.
- Strong understanding of quantitative research methodologies and their application in business strategy.
- Proven success managing and scaling survey teams globally.
- Experience with survey tools such as Qualtrics, SurveyMonkey, or Sawtooth.
- Excellent analytical, problem-solving, and project management skills.
- Strong commercial mindset with the ability to align research and revenue goals.
- Exceptional leadership, communication, and presentation skills.
- Advanced degree in market research, business, or related field preferred.
What We Have:
The annual base salary rang
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