Director, Marketing Operations

Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check. 

Essential Job Duties

As Director of Marketing Operations, you’ll lead a team of marketing operations and marketing analytics professionals, partnering closely with senior marketing leadership to optimize marketing performance and drive company growth. You’ll enjoy access to a well-resourced marketing tech stack and be given ample opportunities to build. Your work will enable data-driven decision-making, operational execution, process efficiency, and technology innovation across BambooHR’s marketing organization.

Specifically, you will:

• Lead Marketing Ops & Analytics Team: Provide leadership and mentorship to a growing team of 10+ downline employees (including people leaders), while fostering a culture of collaboration, continuous learning, and innovation.
• Foster Cross-Functional Partnership: You’ll function as a thought partner to marketing leaders, with a focus on building trust, driving alignment across teams, and identifying opportunities to improve, simplify, and optimize.
• Set Marketing Strategic Alignment & Vision: You’ll articulate a future-state vision for excellence in Marketing Operations & Analytics (people, process, technology) and isolate the gap between desired and current state, with a clear plan of execution inclusive of managing change.
• Design Marketing Operational Roadmap: You’ll design a roadmap of Marketing Operations  & Analytics initiatives aligned to company OKRs.
• Create Team Clarity & Focus: You’ll rigorously prioritize marketing initiatives and resources across a diverse set of marketing stakeholder needs, setting appropriate expectations and evaluating trade offs when needed.
• Manage MarTech Stack: You’ll partner with IT and technical resources to ensure that we have a leading and financially viable technology stack that enables scale within our lead flow and distribution (Marketo, Salesforce, LeanData, 6Sense, Tableau, Adobe AEM, Adobe Analytics, Zoominfo, etc.)
• Lead Data and Performance Analytics Strategy: You’ll work with senior marketing leaders to define strategic KPIs, overseeing data analysis strategy and advanced dashboard creation to provide actionable marketing insights. 

What You Need to Get the Job Done

• 8+ years of experience in marketing operations, analytics, and data analysis in a related technical / SaaS business (3+ in senior leader capacities).
• Visionary Leadership: You function as a truly people-first leader. You motivate your team through clear vision, inspiring action while reconciling viewpoints. You have real passion for mentoring and developing your team members.
• Deep Marketing Understanding: You bring an understanding of SaaS sales and marketing funnels - including traditional and non-traditional demand generation structures, online demand gen channels, lead attribution modeling, ABM, international segmentation, owned media, etc.
• Analytics Expertise: You have deep hands-on experience with implementing marketing analytics and BI solutions, with proficiency in data mining principles, predictive analytics, statistical techniques, and building dashboards.
• Change Management: You have past experience with innovating a marketing funnel and its operations to support new go-to-market strategies, including successfully driving change across an organization.
• Marketing Automation Experience: You have significant marketing automation experience including attribution, nurture campaigns, and asset management. You’re also well-versed in predictive modeling strategies and advanced attribution.
• Cross-Functional Expertise and Influence: You have experience partnering across many in-house teams. You use analysis and judgment to influence up, down, and across.
• Exceptional Business Acumen: You understand financials, SaaS revenue metrics, forecasting, and overall business strategy and know how to execute against a plan.
• Strong Executive Influence: You have extensive experience interfacing with executives on an elevated level, driving leadership alignment and investment across key areas of the business.
• Physical Requirements: You’re able to spend 90% of your working hours in front of a computer typing or on Zoom.
• Location: You’re able to work from an office sett