Senior Marketing Strategist Data Analytics

Lead data-driven marketing strategy for Stitch’s clients. Turn complex data into insight, insight into strategy, and strategy into measurable business impact.

Who We Are

Stitch is the global leader in helping brands drive CRM performance through Braze and Databricks. We work with Fortune 1000 brands to design and execute martech-driven solutions and lifecycle marketing strategies that drive meaningful outcomes—producing award-winning work for brands like Taco Bell and e.l.f. cosmetics. Our fast-growing team spans the US, UK, and Canada.

We’re actively building the best customer relationship marketing (CRM) consultancy in the world. Not the biggest—the best. We’re looking for teammates who are energized by this challenge.

Who You Are

First and foremost, you’re motivated by impact. To be the best CRM consultancy in the world, we have to be motivated by performance—both in how our work drives outcomes for our customers, and for how our work drives outcomes for Stitch.

This means you’re not content with status quo—you’re always looking towards what’s next and seeking opportunities to grow yourself, grow our customers, and grow Stitch. You have relentless standards and uphold them unapologetically. You move nimbly, take ownership, drive things forward, and make the people around you better. If this sounds like you, you will thrive here.

Who Your Team Will Be

Stitchers come with diverse backgrounds and experiences—but we are tied together by our Common Threads. These are the values that define our Stitchers:

Form Lasting Bonds — We’re a people business. We consistently show up for our team, our partners, and our clients in ways that build trust and champion others.

Seek Solutions — We aren’t order takers. We’re solution designers. We solve problems, move fast, deliver excellence, and drive results. We always have a point of view.

Don’t Settle — We don’t accept the way things have always been done. We think bigger, pursue growth, and find motivation in the discomfort that scares most people away.

Take the Lead — We forge our own path without waiting for permission. We push boundaries, lead our team and customers, and find the answer when one doesn’t exist yet.

The Role

As a Senior Marketing Strategist specializing in data analytics, you are helping clients unlock the full potential of their marketing data. You will develop the frameworks, roadmaps, and analytical approaches that allow brands to mature their use of data—turning raw signals into strategic insight and measurable business outcomes. You will work with enterprise marketers and data leaders to build scalable, analytics-driven strategies that connect marketing performance to business impact.

We are looking for a Senior Marketing Strategist who thrives at the intersection of data, analytics, and marketing strategy. You will act as a trusted analytics leader—defining how brands mature their data practices, build measurement frameworks, and derive strategic direction from complex data. You will translate complex data signals into strategic blueprints and act as a trusted advisor to marketing and technology leaders.

What You’ll Do

• Build use-case prioritization frameworks using quantitative scoring models that weigh business value, technical feasibility, and measurable customer impact.
• Develop journey governance frameworks, testing roadmaps, and maturity assessments that help clients scale and optimize programs without accumulating architectural debt.
• Design marketing analytics and KPI architectures that connect campaign-level metrics to business outcomes, including experimentation frameworks and performance narratives that enable data-backed investment decisions.
• Leverage first-party data, behavioral signals, and CDP/CRM data to develop audience segmentation strategies, lifecycle stage definitions, and personalization frameworks.
• Synthesize complex performance data from platforms such as Braze and turn them into actionable strategic recommendations.
• Lead end-to-end journey mapping — from discovery workshops through current-state/future-state maps — defining personas, moments of truth, channel touchpoints, and data signals to surface experience gaps and prioritize improvements.
• Partner with technology vendors (Braze, Segment, Databricks and others) to maintain platform intelligence and translate vendor roadmaps into client opportunity.
• Lead sessions with Client Partners and Solution Architects to help clients understand how to transform their martech investments from SaaS to a consumption model purpose-built to advance client goals.
• Build and present executive-ready business cases for martech investments — including ROI modeling, value realization roadmaps, and strategic narra