Sr. Product Manager - AIM Team

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

We are looking for a Senior Product Manager, experienced in performance measurement and Data Collaboration technologies, to define Freewheel´s measurement roadmap. Working alongside colleagues throughout Comcast, you will take advantage of the unique data capabilities Freewheel offers and deliver innovative products and industry-leading technologies that will shape the future of ad tech.

Job Description

Core Responsibilities

This role will work in the Audience, Identity and Measurement (AIM) group within the Freewheel/Comcast product suite. 

Our mission is to data-enable transactions so that Freewheel TV Platform and Beeswax are the best platforms in the world for selling and buying CTV advertising.

We are seeking a Senior Product Manager to develop and execute a market-informed roadmap and strategy for a diverse range of measurement capabilities, 
aimed at differentiating Freewheel and growing our business.

 
You will immerse yourself in the Connected TV market and create innovative products that assist customers in measuring and optimizing advertising performance.  

Your responsibilities will include conducting thorough market research 
specific to the Connected TV Advertising landscape, identifying trends, translating customer needs into clear product requirements, and guiding their development by partnering with the Engineering team and launching  with  the Product Marketing team.

What You'll Do: 

• Lead the conception, design, and implementation of key capabilities that will help our customers assess and optimize CTV advertising performance.
• Collaborate with our Engineering, Product Marketing, Services, and Data Partnerships teams to guide products to launch and beyond. 
• Work with all essential stakeholders, internal and external, to achieve high-quality decisions and outcomes. 
• Showcase your product launches in release trainings, client emails, and company webinars.

You’ll Be Successful in This Role if You Have: 

• 5+ years of product management experience, ideally on Identity, Measurement and Data Collaboration areas within Advertising Tech. 
• Connected TV Advertising Expertise: Deep understanding of Connected TV Advertising technologies. 
• Expertise in understanding customer needs and synthesizing them into successful product initiatives.
• Substantial experience working directly with stakeholders in engineering and design, with a proven track record of taking product initiatives through the full lifecycle. 
• Strong sense of accountability and ownership of your product, consistently and autonomously driving product initiatives end-to-end and ensuring outcomes align with strategic goals.
• Excellent communication skills, both verbal and written, with the ability to adjust communication style and effectively communicate technical concepts to cross-functional teams.
• Collaborative Leadership: Skilled in fostering collaboration among teams to achieve seamless product execution aligned with business objectives.
• Proficiency in utilizing data to inform product decisions.

You May Also Have

• Experience with programmatic advertising and digital media buying.
• Familiarity with Snowflake technology, in particular with Snowflake Clean Rooms.
• Deep knowledge of marketing funnel and full-funnel performance strategies.
• Understanding of compliance and regulatory requirements in ad tech.
• History of strategic industry partnerships.
• BS/MS in a related discipline.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of o