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HA
Strategic Media Manager OTC
HaleonPolandfull_timeVerifiedPosted 5 Feb 2025
About the role
<p><b>Hello. We’re Haleon</b>. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.</p><p></p><p><b>Strategic Media Manager OTC</b></p><p></p><p><b>About the role</b></p><p>The purpose of this role is to design and oversee the strategic direction of the OTC Haleon business by enhancing media effectiveness through implementing critical communication insights and improving internal collaboration with CBIA, D-Comm, Expert, BU/LOCs Marketing Teams and external partners. This role must secure the synergy of media, creative, e-commerce, Expert (Advocacy) and retail activities.</p><p></p><p><b>Role Responsibilities</b></p><ul><li><p>Support BU Marketing Managers with in-depth media knowledge and experience across CEE markets</p></li><li><p>Serve as a SPOC regarding all the media and communication requests and projects centred around OTC (Pain & C&F) brands in CEE for functional teams as well as marketing teams in LOCs, BU, Global and external Partners</p></li><li><p>Run all strategic and tactical communication projects i.e. MAP-3, RGM and design “fit-for-purpose” ad hoc strategic projects </p></li><li><p>Responsible for driving T&L agenda, innovations and sharing knowledge across all OTC teams in CEE</p></li><li><p>Translating Global Projects to CEE specificity and responsibility for their effective implementation</p></li></ul><p></p><p><b>Why you?</b></p><p><b>Minimum Required qualification:</b></p><ul><li><p>Min 10-years’ business experience working within media, marketing and/or advertising roles, ideally working in a regional role managing media, measurement, or communications projects in the similar industry</p></li><li><p>Deep understanding of the media industry, including trends, platforms, and consumer behaviour</p></li><li><p>Strong grasp of the commercial environment, including budgeting, ROI optimization, and market dynamics, along with the ability to analyse competitors' products and services</p></li><li><p>Proven skills to manage high degree of complexity and teams in a changing environment</p></li><li><p>Results driven, resilience, problem solving and decision making</p></li><li><p>Fluent English and Polish language skills</p></li><li><p>Role modelling Haleon’s values</p></li></ul><p></p><p><b>If you are excited about this opportunity and want to join our team, please apply online by clicking the button ‘apply’. You will need to upload your resume in English.</b></p><p>Please save a copy of the job description, as this may be helpful to refer to once the advert closes.</p><p></p><p><b>Why join Haleon?</b></p><p>Haleon offers a dynamic hybrid work model, allowing you to achieve a balance between professional and personal life. Enjoy an attractive reward package that includes an annual bonus, awards for outstanding performance, and recognition for additional achievements and engagement. We prioritize your well-being by providing extensive support for work-life balance, offering flexible working solutions, including the possibility of working from home, and engaging in various health and well-being activities. Our commitment to diversity is reflected in our open and inclusive environment, which welcomes individuals of all backgrounds, embracing diversity in gender, race, ethnicity, sexuality, disability, and any other characteristic. As part of our commitment to your health, we provide a private medical package for both employees and their eligible counterparts. Our personalized learning approach ensures continuous growth and development in your professional journey. Join a supportive community that values collaboration and inclusivity and take part in integration events that foster a sense of belonging. </p><p>Haleon rewards your contribution with a benefits package depending on each CEE locations. More detailed information will be disclosed at a further stage of recruitment process.</p><p></p><p><span>Care to join us? Find out what life at Haleon is really like</span> <a href="http://www.haleon.com/careers/" rel="noopener noreferrer" target="_blank"><span><span>www.haleon.com/careers/</span></span></a> </p><p><span>Care to join us. Find out what life at Haleon is really like </span><span><span><span><span>www.haleon.com/careers/</span></span></span></span><br/><br/><span>At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable out
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