Foodservice Customer Marketing Intern

Rich’s, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. Working in 100 locations globally, with annual sales exceeding $4 billion, Rich’s is a global leader with a focus on everything that family makes possible. Rich’s®—Infinite Possibilities. One Family.

PURPOSE STATEMENT

The Foodservice Customer Marketing Intern will provide support within the Customer Marketing team in the Foodservice Division. This internship will begin in February 2024 and be ~15-20 hours/week through the Spring semester and then extend into the Summer. 

KEY ACCOUNTABILITIES/OUTCOMES

The Intern will support the following activities:

· Promotional: support Agency projects for the Foodservice Division including:

  o sample requests,

  o coordinating content and point of sale for RED and the FUEL newsletter,

  o updating branding on existing handling charts, and

  o support of ad hoc requests.

· Integrating Marketing Plan: will support the execution of the Integrated Market Plan Initiatives for Customer Marketing Team including:

  o assistance with the monthly marketing budget reconciliation, coding, recording and routing of divisional invoices,

  o new product launch to win organization (photo shoots, concept development, budget tracking, timeline management, etc.),

  o handling and baking of products for photo shoots, customers visits, etc.,

  o support of divisional initiatives and demand creation activities,

  o ad hoc analysis of divisional customer rebate offers (CROs) and incentives.

· Market Research & Analysis: consumer and market trends identification and analysis including:

  o monthly reporting on key industry news, operator news and trends,

  o development of foodservice trends reports,

  o support with Datassential SCORES menu concept development,

  o menu tends analysis for key regions, customers or segments.

· Strategic Planning: support of the 2024 foodservice division strategic planning process including assistance with the Segment Strategic Plans, Integrated Marketing Plan and Foodservice Division Operating Plan.

· Website Support & Development: support with segment-specific website landing page updates and e-commerce web development.

· Trade Show Support: support with trade show and event planning and coordination.

· Customer Support: coordinate and support Customer WHQ visits, ideations (i.e. FUEL sessions) and menu development sessions.

 

KNOWLEDGE/SKILLS/EXPERIENCE

Educational requirement and skills:

· Students must be pursuing a bachelor’s or master’s degree majoring in Marketing or related business field

· Demonstrated ability to multitask, prioritize and be able to successfully handle several projects at once, organizational skills is a must

· Must be resourceful; able to figure out who or where to look for information

· Detail oriented with solid written and verbal communication skills

· Microsoft Office 365 proficient, and computer savvy (i.e. use of Microsoft PowerPoint, Excel, Teams, OneDrive, etc.)

· Ideally, some background, passion or interest in food!

· Able to occasionally lift 25 pounds.

 

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COMPENSATION

 

In accordance with state law, the rate or range provided is Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, shift differential, and location.

 

Annual Range/Hourly Rate

$17.00 - $32.00

 

 

 

Rich Products Corporation, its subsidiaries and affiliates (“Rich’s”), are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, gender identity, sexual orientation, marital status or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely to determine suitability for employme