Sr. Merchandise Manager, D2C eCommerce

Position Overview

We are seeking a Senior Merchandise Manager, D2C eCommerce responsible for developing and executing digital sales and merchandising strategies that drive revenue growth and profitability with the ownership of the DTC ecommerce photo products website. This role oversees product assortment management, optimization of product pages, and site execution for all merchandising in collaboration with the Product/Content team, as well as performance data analysis. Working closely with cross-functional teams, the Senior Merchandiser leads efforts to enhance the online customer experience while managing and mentoring merchandising staff to achieve business objectives.

Company Overview

At FUJIFILM North America Corporation, we are many things to both consumers and business customers. We’re looking for passionate, mission-driven people to help us continue to innovate. 

With five operating divisions, there’s a lot of opportunity to find your niche and make an impact. Perhaps you’ll click with our Imaging Division that provides one-time-use cameras, digital printing equipment, and instax™. Maybe you’ll get charged up about our Electronic Imaging Division that markets digital cameras, lenses, and accessories for content creators. Or, you might have your eye on our Optical Devices Division, which provides optical lenses for the broadcast, cinematography, videography, and industrial markets. You could be drawn to our Business Innovation Division—they develop office and commercial print solutions and enable digital transformation. And if you’re interested in tape, check out our Industrial Products Division—they develop data storage solutions.

We offer a collegial culture and a flexible work environment. Our headquarters is in Valhalla, New York, a quaint town just one hour north of New York City.

Fujifilm is globally headquartered in Tokyo with over 70,000 employees across four key business segments of healthcare, electronics, business innovation, and imaging. We are guided and united by our Group Purpose of “giving our world more smiles.” Visit: https://www.fujifilm.com/us/en/about/region/careers

Job Description

Responsibilities

Site Merchandising & Catalog Management

 

• Develop merchandising frameworks for website: homepage, category pages, product pages, search, cross-sell/upsell placements and others as needed.
• Manage end-to-end product catalog setup and ensure data integrity across all touchpoints.
• Own seasonal merchandising calendars, product launches, and promotional execution aligned with marketing and brand priorities.
• Own product imagery, including lifecycle graphics; manage designers/photographers for product/category asset readiness.
• Maintain Adobe Stock library for D2C use (ensuring image rights and approvals are secured).
• Drive product discoverability and site search optimization in collaboration with SEO and analytics partners.

 

Cross-Functional Leadership:

 

• Collaborate with Product/Content team on launch readiness and storytelling strategies.
• Partner with CRM & Lifecycle Marketing Manager to align site experience with lifecycle campaigns and personalization triggers.
• Partner with DAM (Bynder) and CMS (Frontastic) teams to manage product and merchandising assets across platforms.
• Manage MarTech admin workflows (e.g., UGC/review content integration) in collaboration with site admin/QA.
• Work with Finance Analyst and Merchants on pricing, promotional mechanics, and sales forecasting.
• Bridge business requirements with development teams to translate merchandising needs into technical solutions.

 

Analytics & Optimization

 

• Track and analyze site KPIs: conversion rate, AOV, bounce rate, search usage, sell-through, and promo ROI.
• Build dashboards and reporting frameworks in GA4, Looker, and/or Tableau to inform business decisions.
• Lead ongoing site optimization through A/B testing, merchandising experiments, and consumer journey improvements.

 

Supervisory Responsibilities:

• Responsible for hiring and training 2 junior team members within the first 12 months of their role.
• Provide clear objectives and work assignments for the team, effectively managing team deliverables.
• Monitor and track employee performance and provide regular and timely feedback. 
• Identify training and growth opportunities to advance the individual team member.
• Accomplish staff job results by coaching, counseling, and mentoring employees; planning, monitoring, and appraising job results; conducting training; implementing enforcing systems, policies, and