Senior Manager, Marketing Operations

We are looking for an experienced Marketing Operations Manager to join our team. The ideal candidate is a strategic thinker with a passion for process improvement, data analysis, and marketing technology. This role is crucial to optimizing our marketing operations, driving efficiency, and supporting the execution of high-impact marketing campaigns.

Key Responsibilities:

• Optimize Marketing Processes: Develop, implement, and optimize marketing processes to improve efficiency and effectiveness across all marketing functions.
• Manage Marketing Technology: Oversee the selection, implementation, and management of marketing technologies, ensuring seamless integration and maximum utilization.
• Data Management and Analysis: Ensure data integrity across marketing systems, analyze marketing data to provide insights, and support decision-making.
• Campaign Execution Support: Collaborate with marketing teams to support the execution of campaigns, ensuring alignment with overall marketing strategy and goals.
• Performance Reporting: Develop and maintain marketing dashboards and reports, providing regular updates on key metrics and campaign performance.
• Budget Management: Track and manage the marketing budget, ensuring accurate forecasting and reporting.
• Lead Nurturing and Scoring: Develop and optimize lead nurturing and scoring programs to enhance lead quality and improve conversion rates.
• Process Documentation: Create and maintain comprehensive documentation for marketing processes, tools, and best practices.
• Cross-Functional Collaboration: Work closely with sales, product, analytics and customer success teams to ensure marketing alignment with broader company objectives.
• Continuous Improvement: Identify opportunities for process improvements and lead initiatives to drive operational efficiency and effectiveness.

Qualifications:

• Experience: 5+ years of experience in marketing operations, marketing technology, or a related field.
• Education: Bachelor’s degree in marketing, business, or a related field; advanced degree is a plus.
• Technical Skills: Proficiency in marketing automation platforms (e.g., Marketo, HubSpot), CRM systems (e.g., Salesforce), and data analysis tools.
• Analytical Skills: Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
• Project Management: Excellent project management skills, with the ability to manage multiple projects and deadlines simultaneously.
• Communication: Exceptional communication and collaboration skills, with the ability to work effectively across teams and levels.
• Detail-Oriented: High attention to detail and a commitment to maintaining data accuracy and integrity.
• Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.

What’s in it for you?

• Be part of building the world’s first and best Product Platform that fundamentally changes how our industry approaches the craft of Product Management.
• Your customers are going to be the best product teams and minds out there. You will have the opportunity to learn from and advance the work of the best of the best in your field.
• Be a part of a growing and innovative, mission-driven company, with the opportunity to shape the future of our product and customer experience, and to define an entire new market category.
• Collaborate with a talented and passionate team, dedicated to making products that matter, together.

You can look forward to the following benefits:

• Competitive compensation, stock options, company 401k
• A budget for your professional development and ongoing learning
• Flexible PTO and paid sick days
• Life insurance and disability coverage
• Carrot Fertility Benefits
• 1 Volunteer Day per year for you to help causes close to your heart
• 8 weeks of Paternity leave and 12 weeks of Maternity leave
• Mental Wellness Program to support your well-being and self-care
• Company contribution to gym and wellness memberships
• Commuter benefits
• Company contribution and access to best-in-class health benefits and your own Soulmio membership

About Productboard

Productboard exists to help the best product minds out there make products that matter, together. We believe we all deserve to live in a world filled with extraordinary products - products that exceed our expectations in both functionality and delight.