PROMOTIONS DIRECTOR - CB & VR - FULL-TIME - VARIED SHIFT
Mesquite GamingAbout the role
STARTING RATE: D.O.E.
MINIMUM AGE REQUIREMENT: 21 years old
LICENSE/CERTIFICATION: State of Nevada Gaming Permit, Valid Driver’s License, and D.M.V. Driving History Printout (no more than 30 days old).
JOB SUMMARY:
Responsible for developing, coordinating and executing promotions and related events to enhance casino revenue, attract guests, and drive participation in the rewards program, while also managing budgets, analyzing results, and ensuring compliance for all Mesquite Gaming properties.
JOB QUALIFICATIONS:
Must have at least 3 to 5 years experience as a Promotions and Events Director or Manager in gaming and/or hospitality industry. Will lead casino promotions development and execution, requiring first-rate attention to detail, organization, timeliness, and proactive communication across departments. The role is focused on mass and VIP casino promotions and events as well as owning the promotional calendar development process. Must be a decisive self-starter. Must be able to work varied shifts based upon departmental needs. Must have the ability to multi-task with frequent interruptions. Math skills are essential along with computer literacy. Must be able to read, write, and communicate clearly in English.
ESSENTIAL JOB FUNCTIONS:
1. Serve as lead for development and execution of promotions and events, including open to the public and VIP. Collaborate with all other Marketing leads.
2. Lead the creation of marketing calendars, coordinating advertising efforts, managing budgets, and measuring campaign effectiveness to inform future promotion development.
3. Work closely with company Directors, Managers, and staff to train teams to properly execute promotions.
4. Personally lead the execution of the promotions, partnering with the Players Club and VIP team.
5. Responsible for proactive communication about upcoming promotions and events and producing proper documentation and posting of rules at all property promotions.
6. Proactively facilitate meetings and discussions between Marketing and Operations to gather and share key information and updates. This role serves as a lead inter-departmental communicator, both receiving and broadcasting information to align all teams and ensure all stakeholders are fully informed of promotional activity well ahead of execution.
7. Analyzes promotions to determine overall profitability and success.
8. Oversees purchasing of promotional items.
9. Maintain an intimate understanding of our customers’ attitudes and behaviors.
10. Other job-related duties as assigned and instructed by management.
CUSTOMER SERVICE EXPECTATIONS:
• Fosters an environment of teamwork to achieve a common goal.
• Work with fellow team members to create an atmosphere of enthusiasm and merriment during events.
• Communicate well with all levels of staff.
• Make every guest feel valuable and important.
• Respond to guests with utmost courtesy and project a polished professional image.
PHYSICAL DEMANDS:
The work requires some physical exertion such as long periods of standing; walking over rough, uneven, or rocky surfaces; recurring bending, crouching, stooping, stretching, reaching, or similar activities; recurring lifting of moderately heavy items such record boxes. The work may require specific, but common, physical characteristics and abilities such as above-average agility and dexterity.
WORK ENVIRONMENT:
The work environment involves everyday risks or discomforts requiring normal safety precautions typical of such places as offices, meeting and training rooms, libraries, and residences or commercial vehicles, e.g., use of safe work practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals, etc. The work area is adequately lit, heated, and ventilated. The work environment involves exposure to secondhand smoke in a casino. This is a 24 hour/7 day a week work environment with varying shifts including weekends and holidays.
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