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Director, Retail Media Strategy & Partnerships

NBCUniversal
New York City, United Statesfull_timeVerifiedPosted 27 Jan 2025
💰 $160,000/yr($135,000/yr$160,000/yr)

About the role

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

NBCUniversal is seeking a Director to join the Advanced Advertising Strategy team to focus on forging offsite media partnerships with retail media networks. On this team, you will design strategies, business plans, forecasting, and modeling to drive growth and yield. This will involve evaluating partnership opportunities, tracking performance, and owning communication for executive leadership. In addition, you will own commercialization efforts and strategic partnerships in collaboration with Sales, Planning & Inventory, Product, Sales Enablement, and Finance teams and be responsible for providing subject matter expertise on the retail media (and adjacent) industry.

RESPONSIBILITIES

  • Identify, evaluate, and execute strategies for retail media, enabling rapid revenue growth in collaboration with sales leadership and senior stakeholders across NBCU departments and partner organizations.
  • Partner on go-to-market sales motion and how retail media partnerships & offerings fit into NBCU’s day-to-day business and suite of data solutions.
  • Evaluate potential partnerships and areas of opportunity to deliver important KPIs within NBCU.
  • Scale the monetization of new partnership & offerings by establishing the selling strategy and operationalizing end-to-end processes for new products & partnerships.
  • Coordinate technical integrations and data collaborations with key partners in the marketplace.
  • Monitor marketplace trends and extract insights across linear TV, CTV, retail media, and advanced advertising.
  • Maintain regular business reviews with workings groups across partnerships to track progress and evolve strategic initiatives.
  • Track revenue and other key metrics within retail media partnerships to maintain pulse on the business.
  • Collaborate with other internal groups to maintain consistency across marketplace insights readouts that go out to the company.
  • Routine deliverables to leadership teams to monitor partnership performance.

Qualifications

  • 5+ years of experience, preferably in retail media, advanced advertising, measurement, or programmatic roles.
  • Familiarity with the larger digital ad sales and programmatic ecosystem. RMN or commerce marketplace experience a plus.
  • Collaboration is essential. You will need to be results driven. Leading tests on partnership initiatives and digging into data to extract insights and communicate results will be a large part of this role.
  • The ideal candidate will be proactive. Marketplace insights will require converging intel from multiple internal and external sources and framing NBCU’s positioning on a regular basis.
  • Exceptional executive presence and interpersonal skills.
  • Above average PowerPoint, Excel and data visualization skills are a requirement for this role. The willingness to learn and improve these skills is mandatory.

Additional Requirements:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $1

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Company

NBCUniversal

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