Product Manger II, Downstream Patient Marketing

Additional Locations:  N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

 

About the role:
This is a great opportunity to join the WATCHMAN, Direct-to-Patient Team, as a Product Marketer responsible for driving strategic downstream initiatives and the pull through of our impactful patient program. The WATCHMAN business and Patient Marketing Team represents a fast-growing, high priority product and marketing channel within Boston Scientific.

 

We are looking for a marketer who has the passion to build our brand in the market, making a positive impact on the patients that benefit from this life changing therapy. This individual should be highly collaborative with cross-functional teams and a driven self-starter eager to build connections with both field teams and customers. They will work as a primary point of contact to the WATCHMAN sales organization for field marketing programs and pull through activities to drive patient awareness and education. 

This position is based out of our Maple Grove, MN facility with a hybrid work mode.
 

Your responsibilities will include:

• Provide leadership for the WATCHMAN Direct to Patient team through a variety of channels to build brand loyalty and increase adoption of the therapy.
• Assist in managing the franchise’s downstream marketing efforts and provide direction to field selling teams and other strategic channels.
• Develop close partnership with sales leaders and teams to extend the reach of the campaign; identify local market opportunities to promote patient awareness and education.
• Engage with customers to increase the effectiveness of their hospital marketing and WATCHMAN program development efforts. 
• Manage existing patient programs, including Patient Education Seminar/Webinar Strategy, as well as identifying and executing new programs and solutions to support strategic business needs.
• Preparing and delivering presentations to various levels of the organization in audience specific language with a focus on action-oriented decision-making.

 

Required qualifications: 

• Bachelor’s degree 
• 2+ years of related business experience in medical device, CPG or other consumer-centric industry
• Marketing or sales experience
• Travel up to 25%

Preferred qualifications: 

• Advanced degree, Master of Business Administration
• Experience with marketing campaigns and vendor management
• Demonstrated success leading in a team environment
• Excellent communication and interpersonal skills
• Ability to manage multiple stakeholders, programs and changing priorities
• Strong analytical skills with an emphasis on data-driven decision making
   

 

Requisition ID: 574311

 

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

 

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!