14041906 - CDP Solution Implementation Lead - Financial Services

Title: CDP Solution Implementation Lead
Location: New York, NY

Job Description:
Capgemini is seeking a dedicated and experienced CDP Solution Implementation Lead with a passion for the financial services industry to join our growing team.

Responsibilities:

• Lead all aspects of CDP implementations, including requirements gathering, solution design, configuration, data integration (from web analytics, digital analytics, and streaming data sources) testing, and release.

• Implement data governance and security protocols with an emphasis on user privacy and compliance with relevant financial services regulations.

• Configure and run data integrations with marketing, CRM, web analytics, digital analytics, and other enterprise systems, enabling real-time personalization at scale for financial services clients.

• Apply a deep understanding, train, and mentor internal teams of customer data platforms, web analytics, digital analytics, streaming data principles, and their application within the financial services industry.

• Solve issues and ensure successful ongoing platform operation, maintaining data quality and integrity.

• Provide ongoing support and guidance to clients following launch, including optimizing real-time personalization strategies demonstrating insights from web and digital analytics specific to the financial services industry.

Required Skills:

• Minimum 5+ years of experience in (CDM) or marketing technology (Martech) with a focus on the financial services industry.

• Demonstrable experience leading successful CDP implementations from start to finish, incorporating web analytics, digital analytics, and real-time personalization, specifically within the financial services sector.

• Hands-on experience with one or more CDP solutions like Adobe AEP, Salesforce Data Cloud, Tealium AudienceStream, or Segment CDP.

• Solid understanding of data quality principles, data cleansing techniques, and data governance frameworks, particularly within financial services regulations.

• Superb communication and presentation skills, with the ability to act as a trusted and respected advisor.

• Ability to lead multiple projects simultaneously, meet deadlines, and work independently or as part of a team.

• Strong analytical and problem-solving skills.

• Experience with marketing automation platforms (MAPs), CRM systems, and web analytics platforms such as Adobe Analytics/Google Analytics(GA4).

• Experience building data pipelines and working with data warehousing solutions with real-time streaming data sources

• Experience with cloud-based technologies (AWS, Azure, GCP).

Life at Capgemini:
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:

• Flexible work

• Healthcare including dental, vision, mental health, and well-being programs

• Financial well-being programs such as 401(k) and Employee Share Ownership Plan

• Paid time off and paid holidays

• Paid parental leave

• Family building benefits like adoption assistance, surrogacy, and cryopreservation

• Social well-being benefits like subsidized back-up child/elder care and tutoring

• Mentoring, coaching and learning programs

• Employee Resource Groups

• Disaster Relief

About Capgemini:
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.

Get The Future You Want | www.capgemini.com

Disclaimer:
Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any