Field Marketing Coordinator

PAY TRANSPARENCY 

• $60,000 - $70,000 base salary range + annual bonus potential! 
• 100% remote in the United States

Do you hunger for more? Potbelly Sandwich Shop is looking for friendly and outgoing people who enjoy working in a fast-paced, friendly environment. We are where good vibes and great careers are a way of life! What started as a small antique store in 1977 has become a nationally recognized neighborhood sandwich shop with over 400 locations across the United States. But toasty sandwiches are only as good as the people behind them. And yeah, we've got the best. Ready to join our growing Potbelly Nation? 

What’s In It For You**: 

• Competitive pay with performance-based annual raises! 
• Medical, Dental & Vision Insurance  
• Domestic Partnership Benefits 
• Paid Parental Leave 
• FSA and HSA with Employer Contribution  
• Commuter Benefit Program  
• Retirement Savings 401(k) WITH company match 
• Employee Assistance Program  
• Paid Time Off  
• Discount Program  
• Flexible Work Schedule  
• Career growth opportunities  

**If hired, you must meet and maintain all eligibility requirements to qualify**

Job Title: Coordinator, Field Marketing

Location: Support Center (Full Remote)

Department/Function: Marketing

Reports to: Manager, Field Marketing

Travel Requirements: Moderately (As-needed basis for events)

GENERAL DESCRIPTION  

The Coordinator, Field Marketing, will have a general understanding of the franchisee system while also offering support to Potbelly corporate shops. This position will drive brand awareness through grassroots local marketing tactics and is responsible for creating, executing, and tracking local shop marketing plans, ensuring the proper resources are created and available for support.

 

The Coordinator, Field Marketing, will support Potbelly’s growth initiative by supporting new shop openings. The role will work with franchisees as well as new corporate shops to create grand opening celebrations and help establish Potbelly as the go-to neighborhood sandwich shop with crave-able, quality food.

 

This position reports to the Field Marketing Manager and works cross-functionally to manage and activate the brand strategy across corporate and franchisee Potbelly shops.

 

Potbelly looks for creative, innovative, and results-oriented individuals who thrive in a fast-paced environment. Our marketing professionals need to demonstrate strong analytical skills and an ability to flex with changing needs. Our marketers are team players, comfortable with ambiguity, and passionate about delivering results. Strong communication skills, both written and oral, are paramount for the position. The position will require cross-functional interaction and will give exposure to all aspects of a growing business.

FOCUS / RESPONSIBILITIES

Field Marketing

• Act as liaison between field operators and the marketing team
• Support the execution and tracking of local shop marketing tactics and New Shop Openings
• Draft clear, concise marketing communications for shops based on needs
• Participate as needed in Ops/Franchisee meetings/activities to educate, inform, and build relationships
• Assist with special project needs as assigned

Support Responsibilities

Project & Tracker Management

• Maintain and improve Master Grand Opening Tracker and Franchisee Cost Trackers
• Share weekly Teams u