Temporary Director, Sales & Marketing

Blackhawk Country Club will be the premier full-service club in the East Bay, where members gather as a community and create lifelong connections through exceptional experiences in an incomparably beautiful setting.

As a member of the Blackhawk Country Club leadership team, you play an integral role in executing our Club’s Vision and Strategic Plan. You will be expected to lead by example, using the language, behaviors, and attitude that we teach with our HAWKS CODE. In addition to your job-specific duties, you will contribute to Blackhawk Country Club being an employer of choice, maintaining best-in-market marketing and sales efforts, improving member experience with outstanding programming and services, and implementing investment plans into our world-class facility.

The Temporary Director of Sales and Marketing will be responsible for the entirety of the membership business, which accounts for almost two-thirds of the Club’s top line revenue. This includes building healthy prospect channels, nurturing leads and turning them into tours, giving exceptional tours, closing memberships, onboarding memberships, retaining membership, managing the wait to sell list, managing membership upgrades and downgrades, and keeping us compliant with all Rules, Regulations, and Bylaws. You will also take full ownership over the financials of the membership department and provide communication to all stakeholders.

The Temporary Director of Sales and Marketing will also be responsible for all marketing and branding across all channels, both internal and external, except for the club’s internal social media. This includes the website, newsletter, printed collateral, mobile app, SEO, mailers, emails, and more.

Essential Duties and Responsibilities

The essential functions include, but are not limited to the following:

• Lead Acquisition- Ensure we have a growing and healthy lead pipeline by generating and qualifying leads through external and internal marketing efforts.
• Lead Management- Use our CRM to qualify and organize leads into defined categories and engage them regularly to advance them to the next step in the sales cycle.
• Touring Prospects- Give an exceptional tour experience that builds value in our Club and influences prospects to join our Club at a high percentage.
• Selling Memberships- Develop, implement, and manage monthly sales campaigns and initiatives beyond existing referrals and mailer campaigns.  Sell memberships in compliance with our Bylaws that gives a great member experience.
• Onboarding Memberships- Ensure members are connected to the club, given an outstanding first impression, all account information is set up accurately, and each new member is set up for a long and successful membership.
• Managing Membership Transactions- Manage all upgrades, downgrades, category changes, resignations, cancellations, and our wait-to-sell list. Ensure all transactions are in compliance with the Club’s Rules, Regulations, and Bylaws.
• Budget and Finance Management- Own all financials and budgets to ensure accuracy.
• Board and Committee Communication- Work closely with the Club’s management team and governance structure to communicate the membership business and ensure the club is compliant with all Rules, Regulations, and Bylaws.
• Marketing and Branding- Take responsibility for all marketing efforts, both internal and external. This means communicating regularly with ou