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Associate Director, Growth and Marketing
co:collectiveNew York City, United Statesfull_timeVerifiedPosted 7 Jan 2025
About the role
co:collective is a creative and strategic consultancy for purpose-led organizations. We help our clients put purpose into practice — not just defining what they stand for, but also infusing it into everything they do, inside and outside their organization. Not just because that’s good for the world, but because it’s good for business too.
At co: we design brands, experiences, organizations, culture and content for companies to transform who they are, how they act, and how they show up in the world.
The role
We’re looking for an Associate Director of Growth and Marketing to continue to build our new business practice and oversee our marketing efforts. We're looking for someone with a proven track record in business development, a deep understanding of marketing dynamics, and the ability to build collaborative relationships with key stakeholders. On the new business front, we need a confident, organized, and strategic leader who can work with our internal and external partners and teams to design, drive, and execute all proposal development for new business at co:collective. On the marketing front, we need this leader to continue to execute and evolve the existing marketing strategy and strategic initiatives to drive business growth. This is a high profile role within co:collective that will work closely with our leadership team as well as prospective and current senior clients.
What you'll do
New Business - Lead the inbound and outbound proposal process to drive business development for co:collective, including collaborating with the Chief Growth Officer, Client Engagement Directors and Heads of Departments to design how we would work to solve the client ask, project timelines, project scope, etc. - Manage multiple work streams at any given stage of the process - Develop topline 'get smart' documents for internal briefings, including the ability to harness information quickly and distill them to relevant, key insights that answer for the RFP- Work with the Chief Growth Officer to execute on a strategic growth plan and ensure it is in line with the collective’s strategic direction, in partnership with key internal stakeholders (e.g. strategy, design, content, operations, leadership, etc.)- Work with the Chief Growth Officer to actively manage co:’s business development pipeline and own management of our CRM system (Copper)- Support Client Engagement Leads on the proposal team in development of statements of work- Interface with senior client stakeholders to build a relationship and ensure a seamless process from first interaction to project awarded- Facilitate the hand-off from ‘new business’ to ‘project team’ once the project is awarded, including collaborating on the development kick-off documents for the project teams and helping the Client Engagement Lead manage final paperwork, including MSAs, final scope adjustments, etc. - Manage the growth database, assets, and help to promote knowledge sharing best practices: case studies, content, team bios, and actively propose better ways to organize co:collective assets to facilitate proposal development and marketing efforts
Marketing - Oversee strategic initiatives to grow co:’s profile as a creative and strategy consultancy- Develop and execute the co:collective content calendar and channel strategy, distributing content and thought leadership across LinkedIn, email and the co: website - Create content for each platform with design and copy support from broader co: team members as needed - Manage the co:collective LinkedIn account and outbound email efforts (monthly newsletters, ad hoc outbound emails)- Work with our developer to keep the co:collective website updated with recent news and case studies - Support the broader team on virtual (i.e. Zoom webinars) and in-person events
Who you are - You’re excited about working at the forefront of brand, creative and strategy in a consulting environment- You are looking for a high profile, highly visibility role with massive impact on the organization- You are a doer with the ability to manage and meet multiple, often competing deadlines, working in a fast-paced, high-volume collaborative environment - You possess the ability to galvanize and motivate action: you work well with internal team members and your client partners at every level- You love process, but also know how to handle whatever is thrown at you on the fly- You have demonstrated an ability to think strategically and analytically about business, brand, and cultural challenges, and work cross-organizationally to build consensus- You know how to juggle multiple things at once w
At co: we design brands, experiences, organizations, culture and content for companies to transform who they are, how they act, and how they show up in the world.
The role
We’re looking for an Associate Director of Growth and Marketing to continue to build our new business practice and oversee our marketing efforts. We're looking for someone with a proven track record in business development, a deep understanding of marketing dynamics, and the ability to build collaborative relationships with key stakeholders. On the new business front, we need a confident, organized, and strategic leader who can work with our internal and external partners and teams to design, drive, and execute all proposal development for new business at co:collective. On the marketing front, we need this leader to continue to execute and evolve the existing marketing strategy and strategic initiatives to drive business growth. This is a high profile role within co:collective that will work closely with our leadership team as well as prospective and current senior clients.
What you'll do
New Business - Lead the inbound and outbound proposal process to drive business development for co:collective, including collaborating with the Chief Growth Officer, Client Engagement Directors and Heads of Departments to design how we would work to solve the client ask, project timelines, project scope, etc. - Manage multiple work streams at any given stage of the process - Develop topline 'get smart' documents for internal briefings, including the ability to harness information quickly and distill them to relevant, key insights that answer for the RFP- Work with the Chief Growth Officer to execute on a strategic growth plan and ensure it is in line with the collective’s strategic direction, in partnership with key internal stakeholders (e.g. strategy, design, content, operations, leadership, etc.)- Work with the Chief Growth Officer to actively manage co:’s business development pipeline and own management of our CRM system (Copper)- Support Client Engagement Leads on the proposal team in development of statements of work- Interface with senior client stakeholders to build a relationship and ensure a seamless process from first interaction to project awarded- Facilitate the hand-off from ‘new business’ to ‘project team’ once the project is awarded, including collaborating on the development kick-off documents for the project teams and helping the Client Engagement Lead manage final paperwork, including MSAs, final scope adjustments, etc. - Manage the growth database, assets, and help to promote knowledge sharing best practices: case studies, content, team bios, and actively propose better ways to organize co:collective assets to facilitate proposal development and marketing efforts
Marketing - Oversee strategic initiatives to grow co:’s profile as a creative and strategy consultancy- Develop and execute the co:collective content calendar and channel strategy, distributing content and thought leadership across LinkedIn, email and the co: website - Create content for each platform with design and copy support from broader co: team members as needed - Manage the co:collective LinkedIn account and outbound email efforts (monthly newsletters, ad hoc outbound emails)- Work with our developer to keep the co:collective website updated with recent news and case studies - Support the broader team on virtual (i.e. Zoom webinars) and in-person events
Who you are - You’re excited about working at the forefront of brand, creative and strategy in a consulting environment- You are looking for a high profile, highly visibility role with massive impact on the organization- You are a doer with the ability to manage and meet multiple, often competing deadlines, working in a fast-paced, high-volume collaborative environment - You possess the ability to galvanize and motivate action: you work well with internal team members and your client partners at every level- You love process, but also know how to handle whatever is thrown at you on the fly- You have demonstrated an ability to think strategically and analytically about business, brand, and cultural challenges, and work cross-organizationally to build consensus- You know how to juggle multiple things at once w
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