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BD

Associate Innovation Product Manager – Upstream Marketing

BD
United Statesfull_timeVerifiedPosted 30 Oct 2025

About the role

Job Description Summary

Job Description

We are the makers of possible 

 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

As Associate Product Manager, Upstream, PI Vascular, you will be responsible for the innovation strategy of assigned products and spaces in conjunction with R&D, Clinical, Downstream Marketing, and other functions. You will be accountable for identifying unmet needs, market analysis, market research, and commercial deliverables for new product development. Candidates will be expected to be onsite in our Tempe, Arizona offices 4 days per week (Monday-Thursday) with the option to work remote most Fridays.

Essential Job Functions:

  • Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business.

  • Build relationship with and know key customers/distributors and major buying groups.

  • Take an active role on product development teams as leader or key participant.

  • Communicate with domestic sales force and global marketing entities (directly and through international marketing).

  • Identify and communicate market trends to division management and internal “team.”

  • Develop and implement comprehensive product marketing plans including strategic and technical components.

  • Forecast sales volume, monthly and long-term.

  • Budget administration (promotional and expense).

  • Profit and loss responsibility for product line.

  • Identify and develop marketing programs, sales tools and promotions.

  • Assist in preparing Business Plans.

  • Recommend product line modifications, extensions, new products and product deletions.​

Requirements:

  • Bachelor’s degree required (Business Administration, Marketing, Engineering, or relevant field); Master’s degree preferred.

  • Minimum of 3 years proven experience with a minimum of 2 years in product management; candidates will preferably have experience in medical device or pharmaceutical industries.

  • Strong analytical abilities with proficiency in data interpretation and statistical analysis.

  • Excellent communication and interpersonal skills, with the ability to build strong relationships internally and externally.

  • Detail-oriented approach with a focus on accuracy and quality assurance.

  • Ability to work independently and collaboratively in a fast-paced environment.

  • Knowledge of FDA regulations governing medical devices and promotion of prescription drugs preferred.

  • Familiarity with medical terminology and clinical trial methodologies preferred.

  • Ability to travel up to 20%, including international travel as needed.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages yo

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BD

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