Sales & Marketing Specialist

About Us

With over a century of expertise, Adam’s Group is a fifth-generation family-owned company providing global solutions to the food industry. As a leading supplier of organic and non-GMO bulk and specialty oils, lecithin, and grains, we serve B2B customers in the natural and organic space, including food manufacturers, infant nutrition brands, and industrial processors. We are committed to delivering high-quality, sustainably sourced ingredients that support innovation and clean-label formulations.

Location: This role will be located in Arbuckle, CA until the end of the year and will then move to Sacramento, CA

Position Summary

We are seeking a proactive and organized Sales & Marketing Specialist to join our dynamic team. This individual will play a pivotal role in bridging our sales and marketing departments, ensuring seamless execution of trade shows, supporting sales managers in securing and onboarding new customers, and assisting the marketing team in product development and consumer engagement activities.

Key Responsibilities

• Trade Show & Event Management:
  • Plan, organize, and execute company participation in industry trade shows and events.
  • Develop event strategies aligned with brand positioning and market objectives.
  • Coordinate logistics, including booth setup, promotional materials, staffing and sampling.
  • Manage post-event follow-ups and analyze event ROI.
• Sales Support:
  • Analyze sales materials’ effectiveness and recommend updates based on customer feedback and market trends.
  • Maintain and update sales collateral, presentations, and product information.
  • Develop and manage a category review list of retail presentations.  Support the sales team as they prepare their presentations.
  • Assist sales managers with customer onboarding processes and documentation.
• Marketing Support:
  • Collaborate with the marketing team on new product launches and campaigns.
  • Help develop marketing materials, including brochures, newsletters, and digital / social content.
  • Monitor and report on marketing campaign performance metrics.
  • Collaborate with brand leads to develop integrated campaigns and provide strategic input on creative direction.
  • Track campaign KPIs and provide insights that inform future marketing investment
  • Cataloguing and managing brand/marketing assets
  • Coordinate shipping of product samples for Sales Customers and Marketing Events

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field or equivalent experience.
• 3+ years of experience in a sales or marketing support role.

Preferred Qualifications

• Experience in coordinating trade shows or large-scale events.
• Familiarity with digita