Senior Revenue Marketing Manager, Communications

Human Interest is on a mission to ensure that people in all lines of work have access to retirement benefits. 

Nearly half of all working Americans are not saving enough for their future. Too often it’s because they are employed by a company that doesn’t offer a retirement plan. Human Interest is changing that by making it affordable and accessible for small and medium-sized businesses to offer employees a path to financial independence through retirement savings.

We’re a high-growth tech company changing the retirement industry. We’ve raised $500M and are backed by leading investors. Most recently, by funding from BlackRock as well as many other top investors: TPG (The Rise Fund) with SoftBank led our Series D, Glynn Capital, NewView Capital, USVP, Wing, Uncork, and others.

About the role

This is an opportunity to evolve the customer strategy of a fast-growing company.

Human Interest is rapidly expanding to help more businesses offer retirement benefits to their employees and we need an experienced product marketer to help us deliver our offering to a massive but fragmented market. Reporting to the Director of Revenue Marketing, this role will help us evolve our segmentation, positioning, and messaging strategy to maximize the value we deliver to our customers.

Why Revenue Marketing at Human Interest?

Revenue Marketing, Enablement, & Operations are the backbone of the Revenue team, supporting Sales, Partnerships, Customer Onboarding, and Customer Service teams. The Senior Revenue Marketing Manager is a seasoned marketer with broad experience in campaigns, content marketing, strategic communications, public relations, and social media. This high-visibility position will put you front and center in front of all Revenue teams.  

We’re looking for a fast, creative, forward-thinking, meticulously organized, and self-motivated professional who lives by the 10X rule. You’re the right fit for this role if you are comfortable figuring things out as you go and defaulting to action. And as we go 24,791 mph, you should be comfortable with change.

What you get to do every day

Public Relations / Awards (45% of role)

• Develop a multi-phase PR strategy around the organization's future growth, working with internal stakeholders and our third-party PR agency while also ensuring that the strategy aligns with Executive Leadership and C-suite visions for the organization.
• Manage the Firebrand PR agency relationship, working closely with stakeholders to draft compelling press releases and mentions, ensuring accuracy and adherence to our brand guidelines, and monitoring media coverage. 
• Ensure our media pitches support our organization’s communication strategy
• Keep informed about industry trends and emerging PR and social media strategies.
• Manage and apply for various organizational awards that position Human Interest as an industry leader and innovator (e.g., JD Powers or Stevie Award).
• Deliver performance measurement and reporting across PR to executive leadership, ensuring the effectiveness of marketing efforts and providing strategic recommendations for optimization.

External Communication (25% of role)

• Develop a communications strategy for partners, prospects, and customers that works for Human Interest with measurable goals and results.
• Develop the strategy and drive the organization’s newsletters among internal employees, external partners, and prospects. Work with cross-functional team members to execute and ensure the strategy is aligned with executive leadership.

Social Media (15% of role)

• Develop a corporate social media strategy and create engaging content that spans industry news, thought leadership, eve