Chief Design Officer

Company Description

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Spark Foundry is a leading media company dedicated to delivering high-quality content across various platforms. Spark has a unique and values-based challenger spirit backed up by the powerhouse soul of Publicis Media. With a focus on innovation and creativity, we strive to engage audiences globally through our diverse portfolio of data, technology, media and content offerings that enable growth.

Job Description

Job Description 

Reporting to the Chief Client Officer, the Chief Design Officer is responsible for leading the audience, strategy + planning and content teams. This role will be the key leader of our holistic strategic product across all client accounts and new business pitches.

We are seeking a dynamic and visionary Chief Design Officer (CDO) to join our executive team. The CDO will play a pivotal role in shaping the strategic direction of a new model to deliver end to end strategic product design and integrate our audience, strategy + planning and content practices.

You will ensure that the strategic product on all accounts is of the highest caliber and are able to lead data informed and activated experiences including content and messaging. You’re highly respected by clients and agency partners alike for designing consumer experiences that answer their business challenges and opportunities. You will be a strategic partner to the US CEO, CCO and Senior Management team, identifying and evaluating new business opportunities, initiatives and practices. As a voice of authority within the agency, you are responsible for the growth and development of the entire Audience, Strategy + Planning and Content practices.

The Chief Design Officer is a 360° independent thinker, effectiveness champion and team player, who focuses on how to solve clients’ business challenges most effectively through an orchestrated system of paid, owned and earned touchpoints. At the inter-section of technology, data and creativity we believe we can offer more meaningful connected experiences between brands and people. 

Teams You Will Lead to Drive Against Overall Design Vision and Product: 

• Audience Design
  • You understand and have experience working within sophisticated data sources to lead a team of people who develop segmentation and growth audience recommendations. You can evaluate this work and improve it.
  • You understand how to translate insights into communication frameworks that have implications for omni-channel media, messaging and content development approaches.
  • You have proven experience in conducting in-depth market analysis to assess industry dynamics, audience preferences, and competitive positioning.

• Strategy + Planning
• • You have developed and executed comprehensive strategic plans aligned with a clients vision, and objectives.
  • You continuously evaluate market trends, competitive dynamics, and emerging technologies to inform strategic decision-making. 
  • You offer a strong point of view on the direction of marketing and media landscape.
  • You understand how to translate insights into communication frameworks that have implications for omni-channel media and messaging approaches. 
  • Strong ability to evaluate talent for strength in product development, presentation skills, leading integrated agency work and client management.

• Content
  • You have a proven track record of driving innovation and have deep relationships with digital partners.
  • You have a creative mindset and embrace change and evolution. 
  • You are always learning and have a strong knowledge of AI and other future forward tech

Qualifications

• 15+ years of relatable experience, of which at least 6 years should be in media, communications strategy, digital strategic planning – brand-side experience will also be considered.
• Excellent at building strong and long-term relationships with clients. Have a proven track record at nurturing growth and long-term relationships with clients. Someone who knows how to gain trust, create a culture of respect, and build true partnerships. 
• Experience in managing large teams including P&L ownership and operational management.

You are a:

• Natural storyteller and have innat