Senior Director, Customer Business Development CVS
RevlonAbout the role
Basic Function:
Responsible for developing, executing, and fostering a collaborative business partnership between Revlon brands and Customer(s) that delivers volume, share and profit objectives for Revlon (i.e. assigned brand categories), and contributes to the customer’s total category growth.
Through a total understanding of customer and company business objectives is able to develop a cohesive vision, business plan strategy, and action plans that will deliver, with excellence, the agreed-to business results. Responsible for challenging the status quo to develop new go-to- market opportunities and obtain widespread support by working effectively with others. Ability to penetrate across the customer organization, including merchandising, marketing, supply chain and finance at the appropriate levels, institute agreed to business principles, and have regular contact.
Major Duties:
- Execute Long Range Planning and annual Joint Business Plans that incorporates company and customer timelines to ensure maximum execution and volume from joint efforts to include:
- Develop relationships, joint ventures, and have regular contacts with leaders and buyers at CVS and Rite Aid.
- Developing long-term, profitable, and sustainable growth across Revlon and Customers KPIs
- Execute the Customer Business Planning Process and Joint Business Plans that incorporates company and customer timelines to ensure maximum execution and volume from joint efforts to include:
- Volume Forecasting
- Identification and execution against key business drivers
- Long lead time planning with customer to maximize execution
- Effective management of Company’s Market Development Funds
- Developing long-term, profitable, and sustainable growth in POG and secondary space
- Omni-Channel thinking along with our Brand & Trade Marketing teams on how we execute in stores, on-line, & in order to drive sales
- Accountable for Annual Gross Sales. In conjunction with the VP Sales, develop the annual volume targets and associated P&L’s. Educate and provide business updates to senior members of Revlon on Customer’s progress, strategy and outlook. Responsible for the tracking of the volume, and making appropriate business decisions to meet agreed to P&L targets
- Develop, implement and monitor the customer’s Weekly and Annual consumption plan for integration into the overall account business plan
- Utilizes strong customer focus to understand key drivers of business and action customer needs
- In conjunction with sales analyst, collects business, point of sale, and market trend data and analyzes to develop new business growth and opportunities
- Pro-actively works with all internal and external contacts to achieve business goals
- Development of a weekly consumption forecasts
- Tracks and analyzes weekly/monthly results to determine progress against plan and identify gaps and opportunities
- Creates “Close the Gap” plans where required
- Within team, create and maintain weekly activity plans for 4P execution
- Weekly/Monthly internal communication to account of results and gap closing actions.
- Pro-actively works with all internal and external contacts to achieve business goals
- Develop and implement business building strategic plans to capitalize on opportunities and mitigate risks
- Integrates Revlon/Elizabeth Arden’s corporate strategy with customer’s go-to-market strategy
- In conjunction with the Demand Planning team, maintain up to date Shipment forecast by segment and item.
- Develop strategic plans to create opportunities, execute forecasts, and plan contingencies
- Identify opportunities and risks and develop plans for Demand Meetings
- Lead the Demand planning portion for Revlon and Almay Color Cosmetics with your Replenishment partner; prior to Demand Planning meetings
- Lead, develop and facilitate internal and external relationships in support of the business objectives
- Internal - Develop retail action plans to improve shelf conditions and become more efficient with internal teams below:
- Sales Insights and Strategies Team
- Marketing
- Trade Marketing
- Finance
- Logistics and Inventory Management
- External – Key strategic alignment/influence with external teams listed below
- Category Management
- Store Operations
- Beauty Advisor Leadership
- Internal - Develop retail action plans to improve shelf conditions and become more efficient with internal teams below:
- Manage the Market Development Fund (MD
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