Jobs and Careers

Senior Director, Retail Commerce Lead

United Statesfull_timeVerifiedPosted 1 Jul 2025

💰 $155,325/yr($119,510/yr – $155,325/yr)

About the role

Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines - Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy - that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe. The Senior Director, Retail Commerce Lead is the driver of Connected Commerce across retail teams for a specific client, linking all the levers needed to deliver the most efficient and effective business results. They make connections across retail teams, lead customer leadership asks/initiatives that are not retailer specific, develop strong client relationships, drive strategic thought leadership and elevate any staffing/scoping needs to the EVP Retail Consultancy. The Senior Director, Retail Commerce Lead is the first point of contact for any national media agency collaboration. As key strategic partner to Client Leadership, this person is the general steward of the retail specific portion of client business and the key collaborator for all business needs that are retail specific, but not retailer specific. They lead the approach and development of overarching business QBRs, overarching learnings from commerce plans and levers, annual planning and setting of overarching business objectives and KPIs. (Retailer specific requests to be owned by the Commerce Planning Director over that retailer.). They drive integration with all national media planning and strategy projects to ensure all objectives are achieved and executed within the defined retail expectations. Candidates must reside in a commutable distance from Mars United Commerce's Rogers, AR office. PRIMARY RESPONSIBILITIES:

Provide thought leadership, impacting/contributing to client’s way of doing business in retail environment on an ongoing basis
Drive connectivity, consistency and polish in output across retail teams on template based deliverables including (but not limited to): Annual planning, QBR’s, Recaps, Plan on a Page, Incremental funding, Sales Requests
Owner of providing POV and guidance to client and internal commerce team on audience strategy, media investment planning, sufficiency in search and overall search strategy support by retailer.
Act as a change agent/impact player from both an internal and external perspective – contributing to both client and agency performance
Leads customer leadership asks and initiatives that are retail (but not retailer) specific, including support of key customer meetings (e.g. Innovation Summits, line reviews, etc.) in partnership with the relevant retailers Hub leads.
Steward over client retail return on relationship and total business impact planning
Identify and track emerging commerce media, ecommerce and brick/mortar retail and digital shelf trends across client marketplace, regularly develop and share content for clients and internal agency teams.
Partner with Client Leadership on competitive tracking and POV on best practices, learnings and defense based on competitive trends or gains.
Is the subject matter expert for ecommerce content and retail requirements and continuously assess the definition of best-in-class content for client-specific categories across ecommerce platforms
Oversight ownership and collaboration with client and client leadership for macro measurement priorities, MMM inputs, Marilyn tracking oversight and scorecard development.
Oversight and direction of the Commerce team in collaboration with Commerce Hub Leads and Client Leadership for quality and consistency in deliverables across retail teams.
Able to work with cross-functional teams to ensure there is an end-to-end understanding of processes, strategy, and the role of ecommerce content
Elevates any staffing, client scoping needs to EVP and Business leads for resolution and visibility
Escalates any functional needs or opportunities to Function leads