Technical Product Marketing Director, Agentforce

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Job Category

Software Engineering

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

We’re looking for a Technical Product Marketing Director to join our Agentforce marketing team! This is an opportunity that allows you to exercise your strategic vision, storytelling skills, and technical expertise. Technical Product Marketers are storytellers: simplifying complex concepts, crafting stories that are human and easy to relate to, highlighting customer success, and grounded in an understanding of our products & features. We measure our success by our ability to develop relevant positioning and messaging, innovative demos that bring our product use cases to life and drive sales pipeline and new customers into the business.

We are looking for someone with outstanding leadership skills, deep technical knowledge and a skill for translating our current and future capabilities into compelling stories. You are a big picture innovator who isn’t afraid to roll up your sleeves and craft compelling content to support our customers, partners, and sales teams. You are comfortable both producing presenting live demos, messaging, enablement, and demo education to our internal, partner and customer audiences. In this role, you will work cross-functionally with product teams, marketing teams, sales teams, developers, designers, and more. The best candidates will be highly collaborative individuals and initiative takers who are motivated by a fast-paced environment.

Responsibilities & Impact

• Build innovative and differentiated Agentforce product demonstrations based on our customers’ top goals and challenges.

• Lead the creation of succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our complete suite technology

• Partner with Product Management to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.

• Roadmap our Agentforce product strategy to life in launches, new releases, content, campaigns, events, and sales enablement

• Partner closely with campaigns, solution engineering, and other product marketers and drive cross-functional alignment on programs to drive pipeline.

• Keep current with technology trends and incorporate emerging technologies into our keynotes and demos.

Required Skills

• 8+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent.

• Experience with enterprise applications such as CRM, ERP, customer service or homegrown solutions.

• Expertise in building product demos end-to-end.

• Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers.

• Consistent track record in defining/driving project execution and thriving in dynamic environment.

• Phenomenal leader with expertise leading and inspiring through influence.

• Hands-on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch-decks, demo videos, and event/webinar content.

• Experience with JavaScript, HTML, CSS, iOS, APIs, Apex, Java (some mix), Design tools such as Figma.

• Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

• Willingness and flexibility to travel to both domestic and international locations - up to 25% travel

Preferred Skills

• Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a fast-paced environment.

• Video design and editing skills including the ability to record and produce polished demo videos using tools like Adobe Premier, Camtasia, or FinalCut.

• Experience with the Salesforce produ