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Manager, Partnership Activation (University of Miami)

ASM Global
PSL, United States, United Statesfull_timeVerifiedPosted 26 Aug 2025

About the role

LEGENDS & ASM GLOBAL

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality.

Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.

ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters.

Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen!

THE PROJECT

University of Miami Athletics has entered into a long-term partnership with Legends to oversee corporate partnerships and multi-media rights opportunities.  As the exclusive partner for Miami Athletics, Legends will be responsible for engaging local and regional South Florida businesses, as well as national brands with unique and integrated sponsorship platforms to increase their exposure and align with the undeniably loyal and passionate Hurricanes fan base.

 

THE ROLE    

The Manager of Partnership Activation will be primarily responsible for the planning, execution, client service, and day-to-day management of all aspects surrounding Hurricane Global Partnerships’ agreements.  The Manager of Partnership Activation acts as the liaison between multiple University of Miami Partners and/or their agencies, Hurricanes Global Partnerships staff, and the internal departments of the University of Miami, including but not limited to, Athletics. The Manager of Partnership Activation will report directly into the Director of Partnership Activation.

 

ESSENTIAL FUNCTIONS

  • Act as the primary liaison for Miami Partners to facilitate activation of integrated partnership agreements
  • Assist with the development of marketing proposals and presentations for both new business and renewals
  • Collaborate with Hurricanes Global Partnerships colleagues to fully understand each Partner’s marketing objectives and priorities
  • Prepare and communicate timelines, artwork, creative specifications, and implementation deadlines
  • Maintain detailed planning records using CRM system, and manage budgets related to the execution of partnership agreements
  • Prepare and process all documentation related to client implementation and the creation of year-end partnership summaries
  • Facilitate ongoing client engagement and opportunity identification via regular meetings, conference calls, and written correspondence
  • Coordinate special events for client accounts, managing from planning to execution of these events
  • Coordinate and manage all ticket and hospitality implementation, as well as scheduling and logistics for Hurricanes Global Partnerships clients on Miami Football weekends
  • Travel as required for campus events and client meetings

 

QUALIFICATIONS

To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

  • Minimum of three (3) years of high-level partnership activation experience
  • Expert time management skills and the ability to work to tight deadlines on numerous concurrent projects
  • Excellent spelling, grammar, proofreading skills, and a strong ability to communicate both orally and in writing
  • Proficient in all Microsoft Office and G Suite products, KORE Software, Photoshop, and third-party research tools
  • Familiarity/proficiency with Twitter, Facebook, Instagram and other relevant digital/social media channels
  • Strong interpersonal and communication skills; ability to establish strong relationships, effectively manage expectations, and provide information with extraordinary courtesy and tact while safeguarding confidentially
  • Ability to establish priorities and courses of action for handling multiple tasks and projects with minimal supervision, and a demonstrated attention to detail
  • Ability to prepare, understand and monitor activation budgets
  • Able to demonstrate flexibility and quickly adapt to changes while maintaining high levels of productivity and effective

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Company

ASM Global

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