Senior Manager, Social & Influencer Marketing

Overview  

MKTG Sports + Entertainment is looking for an experienced Senior Manager to join our Content team. A great candidate has experience building and executing social and influencer campaigns, leading creative ideation and strategy, and delivering excellent client service. Ideally this candidate has a strong sports background and keeps up with the sports landscape.  

This is a hybrid role to be based within commutable distance to our NYC or Charlotte, NC offices.

About You 

We are looking for candidates with a minimum of 5-7 years of experience in a similar, agency experience preferred. To be able to deliver this we need you to have the following attributes: 

• Social media savvy, you have a pulse on what’s trending across the social, creator, and sports ecosystem.  

• Engrained in culture and sports landscape, keep a pulse on news, trends, and key milestones. You know trending creators, what is happening in the sports conversation on social, and have an interest across a wide variety of sports/athletes.  

• Experience writing decks, with an ability to develop and pitch a strategy in a way that is digestible for clients.  

• Experience identifying creators and influencers for brand partnerships.  

• Experience building social media and influener strategies. 

• Experience leading brainstorms and translating ideas into strategic concepts for clients.  

• Proactive with the ability to manage projects independently.  

• Comfortable interfacing with clients and working with cross-functional teams, including creative and production.  

• Ability to lead client calls, develop account POVs, confident providing real-time feedback and direction to clients.  

• Ability to understand social analytics and turn data into actionable insights.  

• Strong project‑management skills with the ability to juggle multiple projects. Detail-oriented and organized.  

• Excellent communication and collaboration skills.  

• Welcomes feedback as an opportunity to grow.  

Key Responsibilities 

• This role will report to the VP, Social and Influencer Marketing, helping to lead our end-to-end process, with a focus on social strategy development, editorial content development, influencer partnership execution, and reporting 

• Support team across content workstreams  – from deck writing, concept ideation, briefing to campaign management, copywriting and reporting  

• Recommend effective talent for influencer part