Director Production, Influencer Marketing
CollectivelyAbout the role
About Collectively:
Collectively - part of the Brandtech Group (formerly You & Mr. Jones) - is the global leader in influencer marketing; combining strategy, creative, and technology to deliver the most innovative influencer work. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others. We’ve also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs.
Collectively is known across the industry as the partner who delivers the most creative, strategic, and effective programs, with the most sophisticated analysis and paid social offerings. But most importantly, we’re known to be genuinely committed partners to our clients, many of whom have worked with us for multiple years. We aspire to continue to provide an excellent workplace for our teams while delivering the industry’s most ambitious and thoughtful influencer collaborations. In 2020, we were named by Built In Bay Area as one of the Best Small Companies to work for.
About the Production Team:
Collectively’s Production team is the strategic production arm of our client services practice, responsible for leading influencer marketing projects from kick off to completion with creativity, ingenuity, and exceptional project management skills. The team charter is flawless execution and exceptional client service and we pride ourselves on guiding our clients and influencers through each step of a project with strategic solutions along the way.
Responsibilities:
The Production Director is an experienced influencer marketer and people manager responsible for providing project leadership and management to a team of Associate Producers, Producers, and Senior Producers.
This role reports to a SVP of Production and will work closely with Director(s) of Production to manage the growth, structure, and performance of a multi-level production team of 8-12 direct reports, ensuring exceptional delivery across all projects.
Team Management & Leadership
- Directly manage a group of Associate Producers, Producers, and Senior Producers, with a focus on skill building, career development, mentorship, and coaching to support successful project and business outcomes as well as employee growth.
- Host 1:1s and team meetings to support individual and overall Production team success, developing structures and forums that promote strong team culture.
- Identify opportunities for teamwide learning and development, and help evangelize a culture of innovation and learning to ensure functional processes evolve to meet an ever-changing industry.
- Prepare and host annual review and check-in conversations for Production team members.
- Provide growth paths and clarity on the necessary skill development for team members’ career advancement.
- As-needed, develop and implement performance plans to address performance challenges.
- Ensure that team feedback, concerns, and questions are surfaced to Production VPs and Executives with thoughtful and strategic solutions for improved functional operations when warranted.
- Develop and maintain the systems, processes, and QA frameworks that set the standards and expectations for quality production deliverables. and make strong client-facing work possible
Project Oversight & Leadership
- Responsible for executional excellence, quality, and operational rigor of the team and serves as leadership support on a high volume of influencer marketing projects.
- Partners closely with Client Strategy Directors to assess team output and account risks, and optimize performance and processes to ensure smooth ongoing delivery of work.
- Leverage production acumen and leadership skills to provide strategic guidance, feedback, tactical advice, and crisis management best practices to direct reports, cross-functional team members, and clients.
- Ensure proper review of influencer lists, timelines, project plans, briefs, weekly reports, and communication to clients and influencers.
- Enable exceptional team output on every project by providing consistent coaching, training, and modeling of standards and expectations.
- Guide team on effective partnerships with 3rd party vendors, including video production, event production, musicians, artists, and other partners.
- Advise on influencer and agent negotiation, supporting our clients’ business goals while also respecting creators’ creative labor.
- Provide hands-on support
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s