Sea-Bird Scientific - Digital Marketing Specialist

Note: this job is posted in multiple location for marketing purposes, but only one opening is available.

Are you…   

Interested in working for an international and diverse company?

Interested in working for a company that is dedicated to sustainability?

Looking for a friendly and supporting team?

If so, read on!

Protecting water, the most valuable resource, and driving sustainability is very close to our hearts. You will be part of a flexible, family friendly organization that cares about its people just as it cares about the environment.

Learn more about us! https://www.veralto.com/company/sea-bird-scientific/

We offer:

• Benefits starting day 1, including medical/dental/vision, 401k with company matching
• Annual Performance-Based Bonuses
• Career coaching and development opportunities
• With PPTO, you will have the flexibility to take time off when you need it and without needing to track it. Working with your manager, you can decide when and why to take time off. We trust that you will take the time you need, while also managing the needs of customers, colleagues, and the organization.

The Digital Marketing Specialist (DMS) executes the demand generation and growth marketing strategy, in partnership with other members of the Marketing team. This hands on, dynamic role in the marketing organization is focused on leveraging digital channels to drive qualified leads, communicate with customers to drive awareness and consideration, and optimize our digital tools and systems to drive growth.

The DMS will report to the Growth Marketing Manager, based in the Seattle, WA area.

This position is remote, and travel may be required, for up to 20% of the time.

Have a passion for diving in, getting your hands dirty and making a real impact? Step right up!

In this role, a typical day will look like:

• Web Presence: Develop web content and execute all web updates to ensure consistency of voice, brand standards, and digital strategy
• Email Marketing: Own execution of email campaigns to acquire new customers and move existing customers through the customer journey
• Marketing Automation: Leverage the power of Marketing Automation to deliver on our digital strategy and execute CRM marketing campaigns
• SEO & Paid Search: Optimize Sea-Bird Scientific’s web presence for SEO and implement paid search campaigns with a focus on ROI
• Systems & Technology: Own the daily operation and interaction with a suite of MarTech solutions to generate demand and drive growth
• Cross-Team Collaboration: Working with other members of the marketing team to heighten the impact of brand, offline, social, and process improvement projects

The essential requirements of the job include:

• Bachelor’s degree required
• Experience in digital marketing for technical products
• Experience with MarTech tools (like Marketo, Salesforce, reporting and analytics, GA4, PPC, CMS, Wordpress)
• Ability to travel 20% of the time, domestic and international travel is required

It would be great if you also possess:

• Completed, in-progress or willingness to start Marketo Certification a plus
• A passion for the ocean and climate science goes a long way 🌊

We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application.

Headquartered in Bellevue, Washington, Sea-Bird Scientific (www.seabird.com) is the world’s largest developer and manufacturer of products for the measurement of salinity, temperature, pressure, dissolved oxygen, fluorescence, nutrients and related oceanographic parameters in marine waters. We offer products to support best-in-class oceanography and climate science. We offer an entrepreneurial environment that is team-centered, customer-driven, quality-focused, and growth-oriented.

Working at Sea-Bird Scientific gives you access to a robust career development process and challenging stretch opportunities. Through strong customer partnerships, we advance the quality and delivery of water. Want to help us in this mission?

Sea-Bird is proud to be a Water Quality company in Veralto (NYSE: VLTO).  Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today.  Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality a