Contract: Marketing Onboarding Instructional Designer

Upwork ($UPWK) is the world’s work marketplace. We serve everyone from one-person startups to large, Fortune 100 enterprises with a powerful, trust-driven platform that enables companies and talent to work together in new ways that unlock their potential.

Last year, more than $3.8 billion of work was done through Upwork by skilled professionals who are gaining more control by finding work they are passionate about and innovating their careers.

This is an engagement through Upwork’s Hybrid Workforce Solutions (HWS) Team. Our Hybrid Workforce Solutions Team is a global group of professionals that support Upwork’s business. Our HWS team members are located all over the world.

Work/Project Scope: 

We are looking for an experienced Instructional Designer (ID) for a short-term engagement spanning 3 to 4 months. The ID will be responsible for developing dynamic and engaging onboarding content for our Marketing team. The tentative onboarding experience will be virtual, over a 2-day period and is expected to be approximately 4 hours of total programming time. Although the curriculum outline is set, we’ll look to the ID for recommendations and feedback based on their expertise. The ideal candidate has experience collaborating closely with many subject matter experts across a function to ensure quality, accuracy, and optimize the learning experience: the program should be interactive, educational, and motivational for new hires.

• Content Development: Using an existing curriculum outline as a guide, create engaging and impactful learning materials (e.g., presentations, videos, interactive activities, and/or assessments.) 
• Collaboration: Work with subject matter experts within the Marketing team to gather relevant internal content, insights, and process knowledge. 
• Learning Experience Enhancement: Utilize innovative instructional design techniques to transform the curriculum outline into an interactive and immersive learning experience, considering the virtual delivery format.
• Engagement Strategies: Develop strategies to maintain participants' engagement and attention during virtual presentations, incorporating interactive elements, case studies, group discussions, and activities.
• Content Optimization: Review and refine the curriculum outline to ensure optimal pacing, sequencing, and depth of content coverage, while offering insights on the ideal length of the program for maximum learning retention.
• Feedback Incorporation: Gather feedback/approvals from stakeholders, subject matter experts, and organize pilot sessions to iterate and improve the learning materials for effectiveness/accuracy.
• Inclusivity and Accessibility: Consider learning preferences and abilities to appeal to a diverse audience.
• Project Management: Develop and adhere to a project timeline, coordinate content approvals, and manage revisions to ensure timely completion of the onboarding presentation (target completion date: Dec 1, 2023). 

Must Haves (Required Skills):

• Excellent communication skills to collaborate effectively with cross-functional teams/stakeholders 
• Extensive experience working with presentation tools e.g., Google slides, PowerPoint, Keynote 
• Self-starter/independent/takes ownership 
• Sweats the details/highly organized 
• Program/project management experience 
• Familiarity with marketing concepts and experience working on/with marketing teams is a plus!

Upwork is proudly committed to fostering a diverse and inclusive workforce. We never discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.   

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