Sales Development Representative

Who We Are:

At Formic, we’re on a mission to revolutionize American manufacturing and create more abundance in the world. We believe in continuing the American legacy of innovation by making automation accessible to all manufacturers and increasing their factory productivity by 10x. 

Built upon deep expertise in robotics and manufacturing, our unique Pay-for-Productivity robotics solutions combine the best automation technology, tools, and uptime services for manufacturers, paving the way for a new era of supercharged efficiency and competitiveness. 

As the world faces growing pressure from rising costs and labor shortages, Formic is a uniquely powerful tool in overcoming these challenges.  Fueled by our vision for a resurged “Made in America,” we’re growing fast - achieving 70% quarterly growth in customer count and ARR, with ~30% of our customers having already deployed multiple systems.  

Supporting us in our mission, with investments thus far totaling over $30 million, are backers including Lux Capital, Initialized Capital and CEOs and founders of multiple Fortune 50 companies.

About the Sales Development Representative (SDR) Team:

Part of the Marketing team, Formic’s Sales Development Representatives are the first line of action to help us uncover valuable prospects as well as inform and engage those interested in us already.  The SDR team works closely with both marketing team members and Sales leaders to identify prospects, generate interest, and build pipeline growth.

As an early member of our scaling SDR team, you’ll have the unique opportunity to directly impact Formic’s growth and accelerate your career. If you’re goal-oriented and motivated to build your sales career at a fast-growing startup, we’d love to get to know you!

As Sales Development Representative, you will

• Drive marketing qualified leads (MQLs) and set appointments for the sales team 
• Generate awareness for Formic through identifying and prospecting accounts (from SMB/Mid-Market to Fortune 1000)
• Follow up with warm leads (form fills, webinar attendees, trade shows, etc.) 
• Create outbound prospecting lists to email, call, and connect with on social platforms
• Monitor website traffic to identify high intent prospects for outbound contact
• Generate and test sequences to continuously improve conversion rates
• Leverage the tech stack of HubSpot, Salesforce.com, LinkedIn, ZoomInfo and more to connect with prospects
• Collaborate and encourage team members to drive success

What makes you a great fit:

• 1-2 years of experience and demonstrated success meeting and exceeding KPI’s in a structured outbound sales environment
• Ability to work a full-time or hybrid schedule (3+ days/week) in our Woodridge, IL office
• Naturally curious and enjoy learning about businesses, products, and processes
• Capable of communicating effectively with C-Level, VP, and Director prospects through phone and email
• Process-driven: you understand that actions create outcomes and where you fit into the bigger picture; able to be detail-oriented in your actions even as you move quickly
• Comfortable operating in a fast paced environment
• Action-oriented: proven ability to initiate tasks independently and adapt swiftly to feedback
• Strong motivation to succeed and build your sales career 
• Enjoy working in a team environment while building camaraderie
• Enjoy seeing your team in the office every day
• Experience selling to B2B and Industrial a big plus

What we look for:

We’re building a company from the ground up, so every single person we hire has a massive impact on our team, culture, and ability to accomplish our mission. While each individual brings their own unique skills and perspectives to Formic, we look for people who share our vision and act in alignment with our Operating Principles. If this sounds like you, Formic could be the place for you:

• Fearless Optimism: You share our ambitious vision of what we can accomplish. You’re aware of the challenges we will face as a startup doing new things in an old space, but you’re energized by the incredible opportunity we have to drive change for our customers, and for the manufacturing industry at large.
• Factories First: You have a strong customer focus, no matter who your customer is. You seek to make things easier and better for our customers, even if it makes your job a little harder. 
• Today, Not Tomorrow: There are always plenty of projects to tackle in a startup, but you prioritize, take accountability for work, and have a bias t