Senior Director, Channel Operations - Digital Appliances

Position Summary

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances, and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” who push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-prosperity

Role and Responsibilities

The Senior Director of Channel Operations leads a team responsible for planning, implementing, and maintaining Samsung’s portfolio presence across US retail. This includes how the Samsung brand appears in-store, how the indirect sales teams in retail advocate and represent our products and services, and how we maximize our partnerships with US retailers to achieve sellout goals and drive success and growth.

This leader will work closely with internal stakeholders and retail channel partners to drive brand preference and conversion across 5,500 stores in the US. Responsible for the day-to-day leadership and management of the LOB Channel Operations team within the Retail Division, including fulfillment, maintenance and upkeep, budget, reporting, and schedule review. Accountable for both managing and leading change and improvement and developing a high-performing team aligned to the highest standards of planning and execution.

Reports to the Executive Director, Retail Channel Operations, based at our Ridgefield Park, N.J. Headquarters.

Position Objective

• Gain leadership alignment and execute SEA Retail GTM plans within channel partner’s retail stores. Plans will include a variety of initiatives including merchandising, experiential retail, Sales Associate training, sales programs, and engagement.
• Support all product launches and promotional activities, including ONE Launch, and key drive times
• Bring bold and innovative thinking to continuously improve Samsung brand experiences, consumer product engagement, and rep knowledge in the retail environment
• Lead Samsung placement planning to optim­­­­ize sales for each LOB product category across retail locations
• Uphold Samsung brand standards as you prepare retail merchandising and display plans based on HE category priorities as well as shopper, consumer, and retail insights
• Digital content implementation (on device + digital in-store signage)
• Outline the channel training strategy, work with cross-functional partners to develop a training plan and field team (MSMs) to execute HE retail training initiatives
• Partners with 3rd Party Labor agencies and field leaders (MSMs) to leverage brand /product campaigns and insights at retail, to provide merchandising implementation and agency management
• Synthesize insights from qualitative and quantitative data points, compare data vs. KPIs, and identify optimization opportunities for future launch improvements
• Evangelizing the Samsung LOB vision and mission
• Lead a visible and a high-performing Channel Operations team

Skills and Qualifications

Minimum Qualifications

• A Bachelor's Degree with 12+ years of retail leadership experience, preferably in CE and other fast-moving categories
• Experience in customer experience design, development, and visibility and knowledge of retail tech
• Strong leader with strategic business management skills, who can appropriately shift between tactical and strategic perspectives
• Will need to be results-oriented, seek empowerment, inquisitive, comfortable with ambiguity, and possess versatile communica