Director of Group Sales

Responsible for driving revenue to the Seneca Gaming Corporation from groups, tourists, and FITs both internationally and domestically. With a “hands on” approach, the ideal candidate will lead a small staff provide training and experience based advice that will result in an increase in annual group and leisure sales bookings at both SNC and SAC and continued YOY growth. This individual will also think critically about the various distribution scenarios integrating those with development of the company’s existing programs. This person will create ways for sales strategies to integrate with marketing and distribution strategies. Directing all aspects of sales for the key market segments of Leisure and Group Sales, this person is responsible for ensuring that sales revenue targets are achieved. All duties are to be performed within the guidelines of the Seneca Gaming Corporation’s policies and procedures, Internal Control Standards and objectives.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:
1.    Drive revenue growth targets for Domestic and International Leisure, Meetings and Incentives 
2.    Own sales effectiveness and global sales alignment
3.    Lead/direct sales team to exceed sales targets, sales profitability, budget objectives, market growth
4.    Develop and implement a global sales strategy that will result in increased bookings/revenue
5.    Analyze, develop, and execute strategies to grow revenue from key markets and segments both internationally/China and domestic. 
6.    Hands On sales person with a client base and/or the ability to get bookings
7.    Establish service and amenities needed to accommodate all cultures
8.    Lead, monitor KPIs, motivate, train sales staff
9.    Establish and maintain relationships with key accounts that will result in bookings from identified markets
10.    Work collaboratively with marketing departments, outside agencies and other stakeholders to ensure     coordination of efforts and goals
11.    Create and execute sales strategies / global account coverage filling under penetrated key source markets
12.    Develop and oversee targeted trade show program
13.    Oversee Bus Group sales and develop strategies and tactics to increase profitable business
14.    Develop new accounts in key market segments both internationally and domestic
15.    Manage costs to benchmarks/budgets executing cost reducing measures & efficiency improvements
16.    Oversee and drive adoption of appropriate sales technology 
17.    Develop, document, enforce sales policies, standard operating procedures and best practices
18.    Maintain a current understanding of all policy and guidelines regarding information security including the Seneca Gaming Corporation Acceptable Use Policy.  Understand and comply with all information security policies and procedures at all times.
19.    Provide exceptional customer service to all patrons and communicate in a pleasant, friendly and professional manner at all times.  Maintain a professional work environment with supervisors, managers and staff.
20.    Meet the attendance guidelines of the job and adhere to regulatory, departmental and company policies.
21.    Must complete all required SGC Training programs within nine (9) months from commencement of employment.
22.    Attend all necessary meetings.
23.    Duties, responsibilities, requirements and expectations pertaining to this job are subject to change as needed.  Hours are determined by a 24-hour schedule.

STANDARD REQUIREMENTS:
1.    Develops, mentors and trains enrolled Seneca Nation members for future senior management positions within the company.
2.    Oversees departmental administrative matters and ensures HR is consulted as appropriate.  Meets with staff on a regular basis and with entire department no less than 3 times per year.
3.    Ensures effective recruitment, hiring, training, recognition, evaluation, coaching and discipline, terminations and other personnel related issues.
4.    Responsible for ensuring the department adheres to all company policies and internal controls, including but not limited to Compact, Human Resources, TERO compliance guidelines and Purchasing.
5.    Prepares the annual budget, including revenue projections and monitors to ensure attainment of goals.  Manages labor and scheduling to ensure adequate coverage at all times while minimizing overtime.
6.    Liaise with other department/company management to ensure consistency and smooth flow of information, policies and procedures.  
7.    Maintains a strong network of contacts throughout the industry to facilitate both formal and informal gathering of information.
8.    Maintains a professional work environment with supervisors, managers and staff.
9.    Keeps abreast of industry trends, new technology and practices as they relate to his/he