Senior Manager, Digital Marketing

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The Manager, Digital Marketing role plans and executes ecommerce digital marketing programs for the Americas region. This position will manage our Media Agencies and develop creative execution via our in-house creative team.

Essential Duties and Responsibilities

• Strategically plan online e-commerce marketing programs to achieve Razer’s marketing, sales, and revenue goals.

• Drive strategy and execution of mid and bottom-funnel activity to maximize traffic and revenue.

• In collaboration with the Razer.com and Global Media Team team support full funnel campaigns, ROI-bottom funnel campaigns, and social media.

• Evaluate and drive qualitative KPIs through continuous improvement and optimization.

• Champion digital best practices and KPIs across regions.

• Collaborate with marketing team partners and global teams to localize campaign content, asset creation and messaging to achieve business objectives.

• Manage marketing and demand gen campaigns.

• Other duties as assigned.  

Pre-Requisites :

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  

• 5+ years’ experience managing digital media campaigns

• Experience in offline/traditional media planning

• Media Agency background or experience managing a media agency

• Planned & executed full-funnel campaigns with an emphasis on driving sales revenue

• Understanding of appropriate KPI’s for each funnel stage

• Knowledge of Paid Social, Amazon & SEM strategies, tactics, measurement

• Experienced with online monitoring and tracking tools, including Google Analytics

• Strong problem solving skills and ability to implement changes rapidly that positively

• impact marketing performance
• Excellent oral and written communication skills

• Strong organizational and time management skills with the ability to multitask

• Highly motivated, resourceful, and self-directed with the ability to deliver under pressure

• Ability to be detailed oriented while seeing trends, themes, and macro-impacts

• Strong knowledge base of the overall online and digital marketing realm

• Experience in Consumer Tech category (gaming preferred but not required)

• Experience in presenting campaign analytics & recommendations to executive team

Salary Ranges (per annum):

$107,636.00 - $179,394.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

Are you game?