Senior Paid Search Manager

JUICE is seeking to hire a Senior Paid Search Manager to lead strategy, execution, and performance across a portfolio of fast-growing client accounts. This role will own paid search initiatives end-to-end across Google, Bing, YouTube, Shopping, and Performance Max campaigns while acting as a strategic growth partner to clients. The ideal candidate is highly analytical, performance-driven, proactive, and thrives in a fast-paced agency environment where testing, optimization, and measurable business impact are at the center of everything we do.

About JUICE

At JUICE, we help ambitious brands scale through performance-driven digital marketing. Since 2017, we’ve partnered with fast-growing eCommerce, lead generation, and consumer brands to drive measurable revenue growth across paid media, SEO, email, creative, and lifecycle marketing. Our team is deeply focused on ROI, operational excellence, and relentless optimization.

We are looking for a Senior Paid Search Manager to lead strategy, execution, and performance across a portfolio of high-growth accounts. This person will own campaigns end-to-end, act as a strategic partner to clients, and help drive scalable growth across Google, Bing, YouTube, Performance Max, Shopping, and emerging paid search channels.

This role is ideal for someone who combines deep platform expertise with strong business acumen, thrives in a fast-paced agency environment, and loves solving growth challenges through testing, analytics, and creativity.

What You'll Do

Strategic Campaign Leadership

• Develop and execute full-funnel paid search strategies aligned to client goals and KPIs

• Own campaign performance across Google Ads, Microsoft Ads, YouTube, Performance Max, Shopping, Display, and remarketing initiatives

• Build scalable acquisition strategies focused on CAC, ROAS, LTV, and revenue growth

• Identify expansion opportunities across channels, audiences, and funnel stages

• Partner with account management and creative teams to align strategy across the broader marketing mix

Campaign Management & Optimization

• Manage campaign setup, structure, budgeting, bidding strategies, targeting, and optimization

• Conduct deep keyword research, competitor analysis, audience segmentation, and search intent mapping

• Continuously test ad copy, landing pages, bidding models, creative assets, and audience strategies

• Monitor pacing, performance trends, and efficiency metrics daily

• Optimize feeds, Shopping campaigns, and Performance Max initiatives for scale and profitability

Client Communication & Reporting

• Serve as a strategic advisor for assigned client accounts

• Present campaign insights, reporting, recommendations, and growth opportunities on client calls

• Translate complex performance data into actionable business recommendations

• Build strong client relationships through proactive communication and strategic thinking

Analytics & Performance

• Analyze campaign performance across platforms including Google Analytics, Looker Studio, Shopify, and attribution tools

• Develop data-driven recommendations to improve efficiency and performance

• Report on core KPIs including ROAS, CPA, MER, CAC, conversion rate, revenue, and pipeline impact

• Collaborate with internal teams to improve tracking, attribution, and reporting accuracy

Team Collaboration

• Mentor junior team members and contribute to internal knowledge sharing

• Collaborate cross-functionally with paid social, creative, lifecycle, SEO, and strategy teams

• Share learnings, testing insights, and best practices internally