Sr. Salesforce Developer

Be Part of Our Next Chapter  For over almost 60 years, our solutions have enabled impactful connections between some of the world’s leading brands and their customers. And while we’ve already done a lot of work we’re proud of, we’re just getting started!
We’re a global technology company focused on creating dynamic, smart, personalized and engaging customer experiences powered by our range of digital hardware, our proprietary content management system and our industry leading signage solutions. (For example: If you’ve ordered in-store or in the drive-thru at McDonald’s somewhere in the world in the last few years, chances are you’ve interacted with our digital solutions.) We work in over 50 global markets and have 9 offices around the world, with a global headquarters proudly located in our founding home of Sydney, Australia. Coates Group has the values of a family-owned business and the innovative spirit of a start-up, both which fuel our purpose – Creating Connections. Empowering Partnerships. Always Evolving.  Through hard work, dedication and creativity, we’ve become industry leaders who have won awards and set records while remaining focused on continual growth and evolution. We are a 2x Australia Good Design Award winner and successfully completed the largest hardware deployment in Quick Service Restaurant history.
We are curious, charismatic, authentic and we value and leverage the diversity of our crew. We are imaginers, kindness enthusiasts, experts, creators, thinkers, challengers, collaborators and over-achievers. And together, as a Crew, we are revolutionizing the way the world’s leading brands leverage technology to drive the best customer experiences.
The purpose of the Senior Salesforce Developer role in the Business Applications Team is to lead the design, development, and optimization of complex Salesforce solutions that support strategic business objectives and enterprise-scale integrations. The role oversees the technical architecture, ensures adherence to Salesforce platform limits and security standards, and provides technical mentorship to junior developers. The Senior Salesforce Developer translates advanced business requirements into scalable, maintainable, and high-performing solutions using Apex, Visualforce, Lightning Web Components, and system APIs, while driving alignment with enterprise architecture and governance frameworks.

Responsibilities

• Delivery of scalable, secure, and high-performing Salesforce solutions that directly enable business process efficiency and operational agility.
• Reduce system defects and rework through consistent enforcement of secure coding, architectural standards, and automated quality controls.
• Improve business responsiveness through the timely implementation of new Salesforce capabilities that align with enterprise priorities and platform best practices.
• Enhance data integrity and accessibility across business systems through reliable and performant integrations between Salesforce and external platforms.
• Increase release stability and deployment velocity through the adoption of automated CI/CD pipelines, version control, and rigorous test automation.
• Strengthen technical governance through consistent code reviews, adherence to platform limits, and compliance with organizational security and compliance policies.
• Reduce dependency on external vendors by building internal Salesforce technical capability and mentoring junior developers toward autonomous delivery.
• Improve cross-functional collaboration and decision-making by ensuring Salesforce solutions are designed with transparency, maintainability, and business scalability in mind.
• Optimize system performance and user experience through proactive monitoring, refactoring, and continuous improvement of Salesforce implementations.
• Sustain alignment of Salesforce solutions with long-term enterprise architecture, ensuring platform stability, future readiness, and measurable business value.

Capabilities

• Technical Acumen
• Demonstrates deep command of Salesforce development, including Apex, Lightning Web Components, Visualforce, and API integration. Designs solutions that optimize platform performance, scalability, and maintainability.
• Solution Architecture Thinking
• Applies structured architectural principles to ensure designs align with enterprise standards, security frameworks, and Salesforce best practices. Balances short-term delivery with long-term system sustainability.
• Secure and Compliant Development
• Applies secure coding standards, enforces data privacy principles, and ensures all solutions meet organizational and platform-level compliance obligations.
• Continuous Improvement Orientation
• Proactively identifies technical debt, system ineff