Field Sales Representative

Welcome to Fi. 
We’re a passionate team from Square, Google, TikTok, Peloton, Uber, and more working to transform the human-pet relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team's talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.
The most exciting aspect of our work? Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.
If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of pet ownership together.
Fi is looking for a Field Sales Representative!
Fi is looking for a Field Sales Representative to grow our retail footprint by winning and developing local pet-focused partners. This role blends outbound sales with hands-on field work, including calling and emailing independent retailers to close new accounts as well as visiting stores to support merchandising and sell-through, train staff, and host small events or demos. You’ll own your territory end to end, become the local face of Fi Mini, and have the potential to be converted to a full-time role.

What You'll Do:

• Prospect, call, and email independent pet retailers, boutiques, vets, doggy daycares, and specialty stores to pitch the Fi Mini retail program and close new partners
• Manage inbound leads and move prospects through a structured sales pipeline, from first touch to onboarding
• Run virtual walkthroughs and onboarding sessions to set partners up for success
• Maintain clean, accurate CRM records and consistently hit monthly sales targets
• Visit retailers in your territory to build long-term relationships and act as the on-the-ground face of Fi Mini
• Support merchandising, signage, and display placement to drive in-store visibility and sell-through
• Train store associates on how to confidently sell Fi Mini
• Host small in-store events, demos, or pop-ups at retail locations and dog-friendly venues
• Gather retailer feedback to improve the program and identify high-performing partners with strong growth potential

What You'll Bring:

• Strong sales instincts and the ability to build rapport quickly, both over the phone and in person
• Confidence owning the full sales cycle, from outreach and close to onboarding and partner support
• Comfort balancing outbound selling, field visits, merchandising support, and in-person events within one role
• Genuine interest in pets and a solid understanding of how pet parents think and buy
• Organized, pipeline-driven approach with experience managing multiple accounts and priorities
• Ownership mindset with the drive to grow and defend a defined territory
• Ability to thrive in a fast-paced, high-growth environment and adapt as the business evolves
• Bonus: experience in field or retail sales, familiarity with CRM tools, comfort with merchandising or demos, and interest in using AI tools to improve workflow

Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Fi makes hiring decisions based solely on qualifications, merit, and our needs at the time.