Marketing Manager (3492)

RUN Studios, and its client partner, a large online retailer headquartered in Seattle, are seeking a Global Event Demand Generation Manager to join for an approximate 6-month project!

This is an on-site role based in Seattle, WA, requiring candidates to be in the office five days a week.

We’re seeking a Global Event Demand Generation Manager to lead demand generation efforts for international Summits. This is a role ideal for an experienced marketing professional with a background in campaign strategy, digital marketing, and event demand generation. The role spans campaign execution, stakeholder collaboration, and continuous program optimization - offering a strong opportunity to contribute to global initiatives and scalable marketing strategies.

As a Global Event Demand Generation Manager, You Will:

• Drive event demand generation at scale, including managing multi-channel campaigns that span email, paid/organic social media, and site merchandising.
• Own the execution of global event campaigns to meet lead generation and pipeline growth goals, while continuously improving based on data insights.
• Partner with cross-functional teams including event and field marketing leaders to align on the global demand generation strategy.
• Implement best practices for demand generation, ensuring optimal customer experiences and campaign performance.
• Leverage tools like Marketo, Salesforce, and Workfront to build, track, and optimize campaigns.
• Track performance metrics and provide actionable insights to internal stakeholders, ensuring that all campaigns align with broader organizational goals.
• Manage multiple concurrent campaigns, adapting quickly to changes, challenges, and timelines.
• Collaborate with stakeholders to develop campaign strategies, coordinate timelines, and manage creative assets across regions.

As an Applicant, You Bring:

• 6+ years of experience in demand generation, campaign management, and event marketing, including a proven track record of driving new customer acquisition and generating pipeline.
• Strong multi-channel demand generation expertise, including experience with email, paid and organic social media, and site merchandising.
• Ability to work independently and handle unexpected transitions with speed and agility, adapting to challenges as they arise.
• Strong communication and organizational skills, with the ability to develop relationships and build trust with internal teams and external partners.
• Demonstrated ability to manage complex, cross-functional projects within a matrixed organization.
• Proficiency with Marketo, Salesforce, and Workfront (Workfront is mandatory).
• Ability to take an analytical approach to problem-solving, using data and insights to optimize campaign strategy.
• Experience in digital demand generation and event marketing is required.

Additional Position Details

Supervisory Responsibilities:

• None.

Physical Demands:

• Prolonged periods of sitting at a desk and working on a computer.
• May occasionally require lifting or light physical effort consistent with an office/home environment.

Work Environment:

• Typical for an office setting.
• On-site M-F, 40hrs/week in Seattle, WA.

Travel:

• None.

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change or be assigned at any time with or without notice.