Senior Cloud Partnerships Specialist
RelativityAbout the role
Posting Type
Remote/Hybrid
Job Overview
The Cloud Partnerships Specialist will play a key role in supporting the execution and operational excellence of Relativity’s cloud alliance strategy—particularly in partnership with hyperscalers like Microsoft and GCP. This role is focused on driving efficiency across co-sell operations, partner programs, and marketplace processes to help accelerate growth through cloud ecosystems.You will be responsible for coordinating cross-functional activities, managing deal and program workflows, supporting partner enablement efforts, and ensuring the accuracy and visibility of key partnership data. Your work will span areas such as Azure Marketplace operations, CRM hygiene, deal registration, co-sell submission, reporting, and maintaining operational rhythm across the cloud partner landscape. You’ll work closely with teams across Sales, Product, Marketing, and Legal to align alliance operations with strategic goals.
This role offers a unique opportunity to contribute to the success of Relativity’s cloud partnerships by building the infrastructure, processes, and day-to-day execution that enable deeper partner engagement and scalable joint growth.
Job Description and Requirements
Responsibilities:
Co-Sell & Deal Registration Management
Drive the execution of co-sell operations, including referral creation, deal registration, deal validation and coordination with Relativity’s sales teams and Microsoft field sellers.
Ensure accurate pipeline tracking, seller attribution, and alignment with Microsoft KPIs through proper CRM hygiene and reporting.
PRACR Reporting & Partner Influence Tracking
Manage monthly PRACR submissions to capture Microsoft-influenced opportunities and track seller engagement.
Partner with RevOps and Sales leadership to maintain reporting accuracy and support Microsoft’s accountability model.
Identify patterns in influenced deals to inform sales enablement and partnership strategies.
GTM Execution & Sales Enablement
Collaborate with Product Marketing and Microsoft partner managers to develop joint go-to-market collateral, solution overviews, and messaging for partner campaigns.
Maintain internal enablement materials for sales and customer success teams through channels like Highspot, ensuring accurate and accessible co-sell resources.
Track asset performance and feedback to iterate on content and improve seller engagement.
Marketplace Operations Support
Support Relativity’s Azure Marketplace offer management, including listing updates, private offer setup, and price configuration.
Partner with Microsoft and internal stakeholders to ensure smooth transacting experiences for customers and sellers.
Drive internal awareness and usage of Marketplace as a sales channel through training and collateral development.
Partner Program & Incentive Execution
Oversee execution and compliance with Microsoft programs such as IP Co-Sell, Certified Software Designation, Azure Innovate, Azure Migrate & Modernize, Transact & Grow, and Marketplace Rewards.
Track milestones, submission deadlines, and documentation needs to ensure ongoing program eligibility.
Support campaign-based incentives and rewards, coordinating internally to maximize program participation and value.
Event & Marketing Coordination
Assist with the planning and execution of joint marketing efforts, including webinars, campaigns, and co-bran
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