Senior Product Manager

Company / Location Information

A. O. Smith is a global leader applying innovative technologies and energy-efficient solutions to products manufactured and marketed worldwide. The company is one of the world’s leading manufacturers of residential and commercial water heating equipment and boilers, as well as a manufacturer of water treatment products for residential and light commercial applications. A. O. Smith is headquartered in Milwaukee, Wisconsin, with approximately 12,000 employees at operations in the United States, Canada, China, India, Mexico, the Netherlands, and the United Kingdom.

Primary Function

As the Sr. Product Manager, you will plan, organize, and collaborate on an assigned product line from conceptual stages through product life cycles to optimize profit and meet marketing, financial, and corporate growth objectives.

Responsibilities

• Identify and articulate to the sales force the company’s distinctive competence and the product line’s unique advantages.
• Perform qualitative and quantitative research with existing and prospective customers, assimilate customer and market requirements.
• Develop business cases for new products, plan and implement product launches.
• Manage the marketing mix post-launch. Perform product life cycle management to maximize product line profitability.
• Conduct research and provide in-depth market, industry and competitive analysis and positioning.
• Create and maintain the product plan for all channels served by the product line.
• Collect market and product requirements from internal and external sources (customers, prospects, sales personnel, etc.), produce product requirement documents, evaluate against company product program strategies, evaluate the commercial feasibility of the requirement and determine whether it should be included in the product plan.
• Identify and document competitive threats, industry innovations and other industry related news.
• Develop and drive pricing strategy, cost reduction programs, and market segment analysis for product lines.
• Work with Sales and Marketing to ensure the product is correctly positioned and communicated to the market.
• Provide technical and commercial support to Sales management.
• Work closely with the Sales team to develop sales tools and training programs.
• Create and maintain product presentations. Give presentations to both internal and external parties on current and future product developments.
• Publish regular product update documents, white papers and technical communiqués as related to new functionalities and other high-priority product issues.
• Develop and maintain content for product and company collateral material.
• Support trade shows and other company-sponsored events.
• Act as the point of contact for Sales and Customer Service for technical questions that cannot be answered with existing materials.

Qualifications

• Bachelor's degree from four-year college or university preferably in Business, Engineering or a technical field
• Minimum of 5 years of related work experience
• Demonstrated success in product launches and end-to-end execution of marketing product strategies.
• Ability to meet or beat assigned targets and deadlines consistently.
• Ability to work independently yet collaborate cross-functionally in a team environment.  

We Offer

Competitive compensation package and comprehensive benefits plans which include medical and dental insurance, company-sponsored life insurance, retirement security savings plan, short- and long-term disability programs and tuition assistance.

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This role is eligible to participate in our hybrid work program, which allows employees to work remotely up to two days per week.  New employees in eligible roles can apply for this program after successfully completing their initial 90 days of employment.