Brand Strategy Specialist, Business & Enterprise
SolventumAbout the role
Job Description:
Brand Strategy Specialist, Business & Enterprise (Solventum)
3M Health Care is now Solventum
At Solventum, we enable better, smarter, safer healthcare to improve lives. As a new company with a long legacy of creating breakthrough solutions for our customers’ toughest challenges, we pioneer game-changing innovations at the intersection of health, material and data science that change patients' lives for the better while enabling healthcare professionals to perform at their best. Because people, and their wellbeing, are at the heart of every scientific advancement we pursue.
We partner closely with the brightest minds in healthcare to ensure that every solution we create melds the latest technology with compassion and empathy. Because at Solventum, we never stop solving for you.
The Impact You’ll Make in this Role
As a Brand Strategy Specialist, Business & Enterprise, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
- Supports the application of brand strategy within key businesses, including brand architecture, positioning, naming, value propositions, and go-to-market messaging across products, portfolios, and priority initiatives
- Serves as a brand partner for digital and software experiences, ensuring alignment between brand standards and product UX and supporting application within digital environments
- Supports M&A and divestiture activities, partnering with brand leadership to execute integration tactics, activations, and brand transition activities
- Provides ongoing brand consultation and guidance to marketing and cross-functional teams to drive consistent and effective application of brand across initiatives
- Supports integrated marketing initiatives and partnerships, coordinating timelines, stakeholders, and deliverables to ensure campaigns are aligned, executed on time, and risks or gaps are proactively identified and addressed
- Identifies opportunities to improve workflows and ways of working, including leveraging AI and emerging technologies to increase efficiency and scalability
Your Skills and Expertise
To set you up for success in this role from day one, Solventum requires (at a minimum) the following qualifications:
- Bachelor’s Degree or higher AND 7 years of experience in marketing, brand strategy, communications, or creative agency.
OR
- High School Diploma/GED AND 11 years of experience in marketing, brand strategy, communications, or creative agency.
Additional qualifications that could help you succeed even further in this role include:
- Strategic Thinking: Ability to apply brand strategy across business priorities, including positioning, messaging, and go-to-market execution
- Communication: Strong written and verbal communication skills, with the ability to translate strategy into clear, actionable guidance
- Collaboration & Stakeholder Management: Ability to work effectively across cross-functional teams, align stakeholders, and navigate competing priorities
- Project & Campaign Management: Ability to manage multiple initiatives simultaneously, coordinate timelines and deliverables, and ensure campaigns are executed on time and with quality
- Problem-Solving & Risk Management: Strong analytical skills, with the ability to identify gaps, flag risks, and recommend practical solutions
- Digital & UX Acumen: Familiarity with digital product environments, UX principles, or design systems, and abil
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