Senior Marketing Consultant

Where Ambition Meets Innovation

Build a career that matches all your initiative with an impressive dose of innovation. From cutting-edge resources and a collaborative environment to the freedom to make an impact and more, you’ll find the ingredients you need at LPL Financial to shape your success while helping clients pursue their financial goals.

Job Overview
The LPL Financial Marketing Solutions department is seeking a Senior Marketing Consultant with high proficiency in all facets of digital marketing. In this position, you will be the main point of contact for LPL financial advisors that you’ll be supporting. You will combine your knowledge of the web, blogging, email campaigns, and social media publishing with your business acumen to make digital marketing a part of several advisors’ practices. You will execute a digital marketing strategy for LPL advisors using email, social media, SEO, lead generation, digital advertising, websites, and more. This position reports to a Marketing Manager.

Responsibilities

This role will join the Business Strategy and Innovation (BSI) team where we unite strategy, experience, and innovation to enhance the overall client experience for advisors, large enterprises, and institutions. BSI plays a critical role in everything from setting and executing on our firm’s strategic direction to developing and delivering powerful business services that help our clients succeed. With the goal of enhancing our client’s day to day experience in everything we do, we seek to proactively identify and address our clients' most significant challenges. Together, the BSI team works to establish LPL as the model of choice in Wealth Management.

What are we looking for?
We want strong collaborators who can deliver a world-class client experience. We are looking for people who thrive in a fast-paced environment, are client-focused, team-oriented, and are able to execute in a way that encourages creativity and continuous improvement.

Requirements

• 3-5 years hands-on marketing experience required

Core Competencies

• Excellent verbal and written communication skills
• Solid understanding of demand generation, including SEO
• Solid knowledge of CRM, inbound marketing tools, and web management
• Strong organizational and project management skills
• Works well in a fast-paced and ever-changing environment
• Resourceful with the ability to work autonomously but also contribute and work well on teams, collaborative, enthusiastic and positive attitude
• Ability to develop and execute sales and marketing strategies
• Working knowledge of web design principles, best practices, and content management platforms
• Experience creating social media calendars and email campaigns that drive engagement and conversions

Preferences

• Bachelor's degree in Marketing, English, Communication, Journalism or a related field
• Project management experience preferred but not required
• Experience in financial services preferred
• Good understanding of digital marketing analytics and tools such as Google Analytics
• Experience working with marketing technology platforms a plus (AdvisorStream, HubSpot, Constant Contact, FMG, etc.)

 

Pay Range:

$76,864-$128,106/year

 

Actual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!

 

Company Overview:

LPL Financial Holdings Inc. (Nasdaq: LPLA) is among the fastest growing wealth management firms in the U.S. As a leader in the financial advisor-mediated marketplace(6) , LPL supports over 32,000 financial advisors and the wealth management practices of approximately 1,100 financial institutions, servicing and custodying approximately $2.3 trillion in brokerage and advisory assets on behalf of approximately 8 million Americans. The firm provides a wide range of advisor affiliation models, investment solutions, fintech tools and practice management services, ensuring that advisors and institutions have the flexibility to choose the business model, services, and technology resources they need to run thriving businesses. For furthe