Head of Retention
eJamAbout the role
About Us
eJam is a bootstrapped consumer products company that has built, scaled, and exited multiple brands — all without ever taking a dollar of outside capital. Our portfolio includes category leaders ranked at the top of Amazon, carried in major retailers nationwide, and sold across DTC, marketplaces, and every channel in between.
We’re not a startup hoping something works. We’re a team that has done it repeatedly — taken products from zero to eight figures, landed them on retail shelves nationwide, and built real brands that consumers love. We operate like a holding company with the speed of a startup: small team, no bureaucracy, massive ownership.
This is the place where you’ll see the entire machine — sourcing, product development, packaging, manufacturing, compliance, marketing, marketplace strategy, retail — all under one roof. If you want to learn how consumer products actually get built and shipped at scale, there is no faster education than this.
What You’ll Do
- Own customer lifetime value by developing and executing strategies that increase repeat purchase rate and subscription longevity
- Build and optimize systems that proactively identify and retain at-risk subscribers
- Create and manage winback and reactivation campaigns
- Oversee lifecycle marketing across email and SMS platforms (Klaviyo or similar)
- Build and optimize automated flows, segmentation strategies, and promotional campaigns
- Maintain dashboards tracking churn, retention, cohort behavior, and LTV
- Analyze data weekly to identify trends and performance improvement opportunities
- Forecast retention performance and recommend growth initiatives
- Partner with Growth to align acquisition messaging with retention strategy
- Collaborate with CX to implement customer feedback into lifecycle improvements
- Design onboarding, post-purchase nurture, subscription save, and loyalty programs
- Lead ongoing A/B testing across messaging, offers, timing, and segmentation
- Advocate for the customer experience using both quantitative and qualitative insights
You’ll Love This Role If
- You’re energized by improving retention metrics and extending customer lifespan
- You enjoy diving into dashboards and extracting actionable insights
- You like building systems that scale
- You thrive in cross-functional collaboration
- You’re both strategic and hands-on
- You move quickly and iterate often
This Role May Not Be a Fit If
- You prefer acquisition over post-purchase strategy
- You dislike reporting, metrics, or performance analysis
- You need large teams or long timelines to execute
- You avoid testing and iteration
- You prefer following fixed playbooks rather than building new processes
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