Director, Community Fundraising

Want to help us help others? We’re hiring! 

GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than $40 billion since 2010.

Join us! The GoFundMe team is searching for our first Director, Community Fundraising to help shape and scale GoFundMe’s Community Fundraising strategy, owning business outcomes, organizational health, and long-term growth. This leader operates as a strategic partner to senior leadership, aligning teams, investments, and external partners around shared priorities and impact.

This role will report into the VP, Community Fundraising.

The Job

Strategy, Vision and Business Ownership 

• Owns key aspects of the Community Fundraising strategy and business outcomes, accountable for translating company-level goals into a cohesive, executable roadmap across Pro and Consumer.
• Accountable for department-level GDV, engagement, and activation goals, including short-term performance and long-term ecosystem health.
• Determines where to invest, experiment, scale, or pull back across activation types based on ROI, brand risk, and organizational capacity.
• Partners with senior leadership to evolve Community Fundraising into a durable growth engine, not a series of disconnected programs.
• Anticipates market, nonprofit, and community trends to inform multi-year strategy and positioning.
• Partner with external agencies and third-party entities to drive measurable improvements in fundraising campaign performance.

Cross-Functional Leadership & Influence

• Works with Sr. Director to align with senior cross-functional leaders across Product, Growth Marketing, Sales, CX, Partnerships, and Global Go To Market teams around shared priorities.
• Partners closely with Product and Technology leadership to influence roadmap direction, investment tradeoffs, and sequencing tied to Community Fundraising outcomes.
• Represents Community Fundraising in senior leadership forums, advocating for priorities and reconciling competing organizational needs.
• Builds strong executive-level relationships across the company to drive alignment, accountability, and execution.
• Acts as a key decision-maker and escalation point for complex, high-risk, or high-impact activations.

Team Leadership & Organizational Design 

• Leads and develops a multi-disciplinary team responsible for activation strategy, execution, enablement, and operations.
• Works with Sr. Director to define clear roles, ownership models, and success metrics across Manager-level contributors.
• Coaches and develops senior talent, enabling strategic elevation and effective delegation.
• Creates a culture of high accountability, learning, and continuous improvement.

Operational Excellence & Governance 

• Establishes operational objectives, policies, and processes that ensure activations launch with quality, consistency, and speed.
• Owns planning, forecasting, and prioritization for Community Fundraising initiatives.
• Manages budget and resourcing decisions, balancing impact, efficiency, and long-term scalability.
• Ensures appropriate governance around brand risk, partner commitments, and customer experience.
• Measures and communicates impact, progress, and learnings to executive stakeholders.

Performance Measurement

Success in this role is measured by:

• Business Impact: Achievement of Community Fundraising GDV, engagement, and Pro growth targets aligned to company goals.
• Strategic Clarity & Execution: Clear, well-communicated strategy that teams and partners execute against consistently.
• Cross-Functional Effectiveness: Ability to align multiple functions around shared priorities and deliver outcomes.
• Talent & Org Health: Development of high-performing teams and strong leadership bench.
• Decision Quality: Sound judgement in investment, prioritization, and risk management decisions. 

You 

• Bring 15+ years of relevant experience, or equivalent depth, in marketplace strategy, growth, GTM, or platform-based businesses.
• Have led complex, cross-functional initiatives with material business impact.
• Strong foundational understanding of digital and paid media strategy to set direction, assess impact, and ensure alignment with community fundraising goals.
• Demonstrate a strong track record of setting strat