DIRECTOR OF SALES - WDBJ

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WCSC:

WDBJ7, WZBJ24, and WDBJ7.com are a Gray-owned, dominant CBS-affiliated media powerhouse in beautiful Roanoke, Virginia. Known as “Your Hometown Station®”, WDBJ7 and WZBJ24 serve 26 counties across the Blue Ridge Mountain region and produce more than 55 hours of award-winning local news coverage, more than any of its competitors in the Roanoke-Lynchburg market.

For more than 69 years, WDBJ7 has been the number one station of choice for viewers from Roanoke to Lynchburg and across the New River Valley.

Job Summary/Description:

WDBJ, the dominant station in the Roanoke/Lynchburg market, is looking for a dynamic individual to be our next Director of Sales. We're looking for a mindful, strategic individual who leads by example and is a passionate seller who is as dedicated to coaching and motivating others as much as closing deals.

 Duties/Responsibilities include, but are not limited to: 

• Supervise local, digital, national sales, and traffic departments
• Effectively coach and motivate the sales team
• Build and maintain client relationships
• Apply creative management and marketing techniques to generate new revenue opportunities
• Accurately prepare departmental budgets and forecast revenue goals
• Maintain current knowledge of competitive pricing trends and products as they pertain to the market
• Responsible for attaining revenue goals on all media platforms
• Develop and/or implement sales projects
• Train the sales management team on optimizing revenue potential on all platforms
• Analyze research to set commercial advertising rates and manage inventory to maximize revenue
• Conduct weekly performance reviews for the sales team
• Cultivate positive and productive relationships with all station departments
• Monitor competition to ensure the best possible sales position of the station
• Maintain accurate records on all income areas
• Conduct weekly meetings to help grow business in sales, digital, and contests
• Assist General Manager as needed
• Perform other job-related duties as requested

Qualifications/Requirements:

• Strong understanding of digital and broadcast
• Able to implement and manage strategic initiatives to meet goals
• Knowledge and experience with Wide Orbit, Wide Orbit Media Sales, and Matrix.
• Excellent written and verbal communication skills
• Strong organizational skills, detail-oriented
• Excellent time management skills
• Must possess strong, creative business and leadership skills.
• Must have a keen ability to negotiate with clients
• Advanced-level knowledge of inventory management and marketing research
• Ability to remain current with market conditions and competition
• Ability to form and build trust with clients
• Ability to coach and train the sales team, lead by example
• Excellent problem-solving skills
• Must be able to give public presentations
• Must be able to accurately prepare budgets and forecast revenue
• Ability to meet multiple tight deadlines and work well under pressure
• Advanced knowledge of the current station programming schedule
• Ability to work independently with minimal supervision, yet committed to a team environment.
• Ability to remain positive and foster a positive work environment
• Ability to work with a variety of personalities; maintain a professional appearance, and represent the company in a professional manner.
• Must maintain a high level of confidentiality

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters,