Product Marketing Manager, Figma Editor
FigmaAbout the role
Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web, Figma helps entire product teams brainstorm, design and build better products — from start to finish. Whether it’s consolidating tools, simplifying workflows, or collaborating across teams and time zones, Figma makes the design process faster, more efficient, and fun while keeping everyone on the same page. From great products to long-lasting companies, we believe that nothing great is made alone—come make with us!
Figma is looking for a “full-stack” Product Marketing Manager to support Figma, including the core editor experience and production experience. You will partner with our product, sales, design, and broader marketing teams to build, launch, and drive adoption of Figma. You will also have the opportunity to help us build out the marketing foundation at Figma—from developing messaging and positioning, telling our customers’ stories, architecting campaigns, building out enablement resources, and more.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
What you'll do at Figma:
- Lead product launches and be a partner to the Product team, with a focus on getting results and a desire to experiment with new channels
- Develop product messaging and positioning that sets us apart from competitors and demonstrates understanding of our customers’ needs
- Manage our beta programs, from customer outreach, managing beta communications, coordinating feedback sessions, to promoting customer success stories
- Drive deeper engagement of our product through a variety of educational content—blog posts, product tips, best practice guides, live streams, and more
- Work with the broader marketing team to launch campaigns that span web, community, social, email, ads, and other marketing channels
- Work with the Sales team to develop impactful enablement resources and arm the team to better position ourselves against other competitors and products
We'd love to hear from you if you have:
- 3+ years in product marketing or a related role
- Experience driving multiple cross-functional initiatives, from upfront strategy to execution
- Track record of authoring and presenting complex topics, meaning you can adapt to the Figma voice and distill complicated topics to a wide audience
While not required, it’s an added plus if you also have:
- Experience working with design and/or collaborative workflow tools or partnering with product teams
- Track record of launching new technical products—unafraid to dive into the nitty gritty technical details
- Interest (or understanding) of the designer audience
Pay Transparency Disclosure
If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.
Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future. You may view our Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds. Free account required — sign up in 30sApply for this role