Team Strategist, Retention Marketing (eCommerce Agency)

🔗 Website: https://www.noticed.com/

📍 Location: Remote

Description

Noticed is a digital experience and marketing agency that launches and grows the world’s best emerging brands. We believe the future of consumer-facing brands starts with creating authentic stories built for the consumer first and brand second. We are extremely proud to work with revolutionary brands such as Selena Gomez’s Rare Beauty, Dermalogica, Liquid Death, Lemon Perfect, and more.

We are an employee and customer-centric agency bringing mission first brand stories to life to benefit the greater good and better people’s lives. And we have a TON of fun doing it!

Summary ✏️

As Retention Marketing Team Strategist, your day will be split into two parts: 50% account management and 50% tactical / team support. You will report to a Retention Marketing Team Lead and work with the Head of and entire Retention Marketing Team to collaborate on new initiatives and department projects.

We are only accepting applications for candidates in the United States, Canada, and the United Kingdom at this time.

What will I be doing? 👩‍💻👨‍💻

• What you’ll be responsible for within the Account Management section of the role:
• You’ll be overseeing the strategy, performance, and ongoing optimizations for multiple clients in the beauty, wellness, fashion, and lifestyle industries. This includes strategies for email, SMS, loyalty programs, pop-ups, etc.
• You’ll be responsible for each of your client’s email & SMS program’s health and be accountable for revenue & engagement growth strategies, monitoring key KPIs such as conversion & engagement rates regularly to strategically recommend optimizations.
• Overall account management is a core function of this role, including project management of strategic initiatives, ensuring all deliverables are provided on time, managing the scope of work for your clients, and ensuring overall client happiness. You will work closely with a Retention Marketing Specialist and be accountable for supervising their deliverables and performance for shared clients. You will lead client calls on a bi-weekly basis and be responsible for speaking to strategy with key stakeholders.
• You will work closely with a Retention Marketing Team Lead on strategy, reporting, and client management, as well as a Specialist and be accountable for supervising their deliverables and performance for shared clients.
• On a monthly & quarterly basis, you will provide robust reporting to clients that analyze program performance, provide thorough key takeaways and actionable insights that inform the strategic roadmap and future recommendations. You will build a strategic roadmap for your assigned clients that encompasses well-thought-out strategies and optimizations that drive revenue growth for our client’s programs.
• What you’ll be responsible for within the Tactical / Team Support section of the role:
• You’ll be responsible for leading Weekly Account Review (WAR) meetings to review opportunities or areas of support for your assigned clients while ensuring day-to-day and initiative production remains in a proactive state.
• You’ll be a resource for your team on all things retention strategy; the ideal fit would be someone who can be hands-on, getting into the nitty-gritty of client strategy deliverables and supporting junior team members on their paths to growth in the department.
• You will be responsible and accountable for handling client escalations regarding scope, contractual obligations, team dynamics, upsells, terminations, churns, etc.
• Additionally, you’ll be responsible for professional development for your assigned team; holding weekly/bi-weekly 1:1s as well as bi-annual performance reviews.
• You’ll provide timely feedback to the Retention Team Leads and Director on team performance and areas for improvement.

Requirements

What do I need? 🤓

• 4+ years of experience in retention marketing (email, SMS, loyalty programs, etc.). Your current or previous role would have consisted primarily of “email, retention, CRM, or loyalty marketing.”
• Prior agency experience managing multiple clients.
• Prior experience managing and/or mentoring a team.
• Advanced ESP knowledge and can adapt quickly to new ESPs (we work exclusively on Klaviyo, so experience with it is a major plus!). Can easily navigate the ESP and troubleshoot, research, and resolve issues with data, workflows, segments, etc.
• Proficient understanding of email analytics and pulling insights from those analytics.
• Knowledge of triggered email campaigns, how behaviors on-site impact them