Sr. Manager, SD Management and Strategy

Position Summary

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-Prosperity

Role and Responsibilities

Currently seeking a Sr. Manager, SD Management and Strategy to create promotion planning framework and strategy, manage division-level quarterly promotion planning and SD budget allocation, and influence promotion and financial strategy with ROI-based prioritization and recommendation.  This role will report directly to the Director of Investment Strategy & Ops and will work closely cross-organizationally across all teams at SEA, particularly with sales and marketing, business planning and operations, category management, and finance teams.

Roles & Responsibilities

Monthly Business Planning and SD Management:

• Work with cross-functional teams to plan promotion and marketing spend allocation to maximize ROI and alignment with company and strategic goals
• Own quarterly promotion planning and SD management across MX division by account and category
• Create, own, and execute cross-division quarterly business and promotion planning template for each team, with relevant business metrics such as revenue, market share, and key financial KPIs
• Bi-weekly collection of bottoms-up SD forecasts by promotion from account teams for both target planning and management planning by account to align with monthly forecast and closing cycles
• Lead monthly forecast meetings with each sales account team based on analysis of SD forecasts
• Create and allocate the overall SEA SD budget and shift bthe udget among teams to review the final version with leadership on a monthly basis
• Closely partner with category business operation teams to validate model-level SD forecast, provide SD risks and opportunities, and communicate adjustments to account teams
• Communicates process changes for SD management and additional guidance from leadership as needed

Financial Planning and Strategy:

• Program analysis of spending efficiency and areas to improve on promotional investments to create channel-level promotional strategies by product
• Analyze, develop, and recommend improvements by team based on profit and ROI feasibility, historical performance data, and company strategic initiatives
• Develop external-facing promotional strategy and planning framework by channel based on analysis of cost to acquire and retain, new line and upgrade costs, and customer lifetime value
• Institute improvements for promotion spend management across the organization, including data standardization, data housing, and variance management
• Establish and lead bi-weekly sync of promotion planning and SD with category management, business operations, and finance team

Reporting and Communication:

• Incorporate monthly SD and promotion planning into the existing weekly TIM review process
• Provide senior leadership with regular reporting of SD budget status, spend analysis, and other financial metrics by category, channel, and promotion
• Own and lead quarterly promotion plan review with senior leadership
• Facilitates quarterly and monthly communication of SD budget guidance with SD ratio and budget amount to each team
• Create and publish monthly SD dashboard reports with forward-looking forecasts by product and channel, with channel, product, and model-level detail to the fullest granularity available
• Track and report monthly revenue, SD, and key promotional changes by account
• Develop standardi