Digital Marketing Manager, Brizo

At Delta Faucet, we are dedicated to redefining everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we pride ourselves on our commitment to quality, sustainability, and customer satisfaction. Join us in our mission to create solutions that inspire and elevate the lives of our customers.

Are you passionate about interior design, fashion, and luxury products?

Do you want to apply your digital marketing expertise to a design-driven, fashion-inspired brand? Join Brizo®, where you'll work with a collaborative team in a fast-paced, innovative environment that celebrates creativity and excellence. 

As the Digital Marketing Manager, you’ll play a key role in enhancing Brizo’s digital presence to increase brand engagement and advocacy. Collaborating with cross-functional internal teams and external agency partners, you'll drive forward-thinking strategies that align with brand and business goals. 

This role provides significant opportunity for independence and growth. The ideal candidate must be proactive and quick thinking with a proven experience managing multiple projects at once.  

Key Responsibilities 

Digital Strategy & Execution 

• Develop and implement digital marketing strategies across paid, owned, and earned media (SEO, SEM, email, social, web, and display advertising). 
• Lead day-to-day execution and optimization of digital marketing strategies to ensure timely, brand-aligned delivery. 
• Monitor industry trends and emerging digital platforms to keep the brand at the forefront of innovation. 

Performance Tracking & Analytics 

• Analyze performance marketing campaigns and digital engagement using analytics tools; identify insights and present actionable recommendations. 
• Report on KPIs, delivering concise insights that inform strategic decisions. 
• Maintain marketing data quality and ensure adherence to governance best practices. 

Website Management & Optimization 

• Oversee website content updates, product launches, and campaign integrations. 
• Collaborate cross-functionally to identify and implement website enhancements, focusing on UX and performance improvements. 
• Apply SEO/SEM best practices to drive traffic and engagement, maintaining consistent brand messaging and tone. 

Email Marketing 

• Support and optimize email campaigns across key segments, including content creation, automation, A/B testing, and performance analysis. 
• Ensure alignment with brand voice and optimize for engagement and conversion. 

Social Media & Content 

• Work with brand and agency teams to strategize, create, and optimize content for social channels and digital campaigns. 
• Manage and grow the brand’s presence across platforms like Instagram, Pinterest, LinkedIn, and Facebook. 
• Stay informed on evolving social media trends, emerging platforms, and new content formats. 

Cross-Functional Collaboration 

• Work closely with Brand Marketing, Product Marketing, Channel Marketing, and the Digital Experience team. 
• Support broader digital initiatives, including CRM (Salesforce), Marketing Cloud, PIM systems, and social listening tools. 
• Act as a strategic partner and trusted advisor to internal stakeholders. 

Other Considerations 

• This role will require 20% travel, predominantly domestic. 

Education & Experience:   

• B.S. or B.A. in Marketing, Advertising, Communications, or related business field
• 7+ years of digital marketing experience; or equivalent combination of education and experience. 
• In-depth experience developing and managing marketing strategies and campaign executions for social