Director, Business Analytics and Insights

You will supercharge KFC US’ growth and profitability as the finance leader and cross-functional collaborator who brings consumer-centric strategies and tests to life. You will drive financial results by optimizing menu, pricing, and promotions to deliver the right products in the right channels at the right price - for every occasion

Supporting delivery of the National Promotion Calendar and Tests:
 

• Supercharge KFC US’ same store sales and margins by supporting delivery of national promotional strategies, initiatives, and campaigns to life:
   
• Partner with marketing leadership and cross-functional teams in the design, development, and execution of ideas.
   
• Lead calendar reviews with KFC US LT and franchisee leadership (incl. NCAC, NMS, and REC sub-committees).
   

Strengthen KFC US’ Ability to Innovate:
 

• Collaborate closely with the Retail Test Marketing Leader to define the right markets / parameters, analyze results, and scale forecasts for tests
   
• Enable the success of KFC US test markets by setting expectations, providing financial support, and effectively measuring success
   
• Influence franchisees including those on Test Market Task Force, NMS, etc.

Steering Omni-channel Growth and Digital Leadership:
 

• Position KFC US as a digital front-runner by leading strategic Planning partnership and analysis on growth initiatives related to Digital channels
   
• Including owned and 3rd party digital commerce development, testing, promotions, data and insights, marketing testing, forecasting, analytics

Driving Pricing and Menu Mix Initiatives:
 

• Transform KFC US’s pricing strategies by leading analyses to identify opportunities for check growth while maintaining customer transactions; provide strategic thought leadership and negotiation support
   
• Drive breakthrough results for company-owned restaurants through targeted recommendations and seamless execution of pricing actions throughout the year in partnership with cross-functional teams.
   
• Align strategic pricing priorities by managing KFC’s recommended pricing partner relationship and third-party vendors.

Overseeing Sales Forecasting and Analysis:
Enable KFC US to make strategic decisions and provide visibility for the broader business by:

• Managing the end-to-end sales forecasting and reporting processes.
   
• Communicating insights from detailed analysis of underlying sales metrics (e.g., transactions, check growth) and menu mix drivers to senior leadership.
   
• Working with FP&A, market functions, and global leadership on core strategic and financial planning processes 
   

Drive Step-Change in Analysis and Insights on Business Performance by:
 

• Developing and executing new ways to analyze our business as we continue to grow omni-channel (Delivery, Click and Collect, Kiosks) customer engagement and sales.
   
• Driving system migration of the Business Intelligence reporting platform.
   
• Support positive trajectory of KFC US’ revenue growth by identifying risks and developing mitigation strategies.
   

Leading and Inspiring your Team:
 

• Inspire and cultivate a high-performing team by communicating clear results-oriented expectations, mentoring and equipping your team with resources to meet objectives and grow their careers at KFC US.
   

You will be required to attend the Plano, TX office 3 days a week on Tuesday, Wednesday and Thursday.

Education:
 

• Bachelor’s degree from an accredited 4-year university, preferably in Finance, Accounting, Business, Economics, or a related field.
   

Experience:
 

• 10+ years of experience in a senior finance position with a focus on storytelling, advanced analytics, and thought leadership
   

Skills:
 

• Exceptional ability to build, lead, and inspire a high-achieving team to achieve company objectives.
   
• Excellent oral and written communication and negotiation skills to influence and drive action from stakeholders; ability to present effectively to executive leaders.
   
• Strong analytical skills to leverage data-driven insights to inform business decisions. 
   
• Exceptional project management capabilities, including overseeing and delivering great outcomes in a fast-paced environment.
   
• Outstanding ability to shape and execute strategic visions that align to broader organizational goals.
   
• Steadfast ability to empathize and serve the needs of downstream stakeholders, including franchisee