PR & Production Associate

Sugartown Worldwide LLC

Job Type:

Regular

Brand Strategy
Our Brand mission is to inspire confidence and optimism, inviting everyone to shine bright and stand out. 
Our Brand vision statement is: “Create Your Sunshine, A Resort State of Mind”. 
Our Brand Equities are: Casual Glamour, Sunny & Spirited, and Charmingly Disarming.

Job Description

The PR & Production Associate supports the creation, organization, and execution of brand creative assets across photography, brand storytelling, public relations, and influencer programs. This role ensures that all visual and written brand content—whether produced in-house or through partners—is efficiently scheduled, meticulously managed, and seamlessly distributed across internal brand systems for use by cross-functional teams. 

 

The PR & Production Associate is highly organized, detail-oriented, proactive, and collaborative, with a passion for brand storytelling and operational excellence, and has high travel flexibility in their schedule. 

 
A day in the life… 

Photography Production Support 

• Assist in planning, scheduling, and coordinating photo shoots, including pre-production logistics and day-of support. 

• Manage sample flow for photography needs, ensuring items are tracked, prepared, steamed, and ready for studio or on-location shooting and passed back in good organized formats. 

• Partner with the Brand Creative and Marketing teams to ensure all photography assets align with brand standards and seasonal storytelling priorities and facilitate post-production execution of assets, meaning, pass off “Selects” for Retouching and Uploading to IT systems (sitecore),  

• Support vendor or freelance partners with accurate shot lists, creative briefs, and sample information and shares assets with partners in a timely manner with usage outlined (timeline).  

Sample Management 

• Own the sample inventory process for brand creative, PR, and influencer needs—including check-in, tagging, tracking, storage, and returns. 

• Maintain an up-to-date sample tracking system that reflects availability, location, and status for all items. 

• Coordinate cross-functional sample pulls, ensuring timely delivery and accurate documentation. 

• Work closely with merchandising, marketing, and PR teams to prioritize sample use based on business needs. 

Influencer & PR Support 

• Process influencer sample requests, pulling and preparing items in alignment with partnership goals and gifting strategies. 

• Coordinate PR sample pulls for editors, stylists, agencies, and brand partners. 

• Track and report on outgoing samples, returns, and lost items, identifying opportunities for process improvements. 

• Support the monitoring and archiving of influencer and press content for future brand use. 

Content Asset Management 

• Upload and organize photography and storytelling assets into brand systems (e.g., DAM platforms, internal libraries, or project management tools). 

• Ensure all assets are properly named, tagged, and described for accurate and efficient cross-functional search. <