Client Insights Principal

Let’s be unstoppable together!

Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together.

Learn more at www.circana.com.

What will you be doing?

The Client Insights Principal is a pivotal role within both our company and client organizations. In this position, you will generate impactful insights for companies renowned for their innovative products and prominent marketing campaigns, guiding clients through processes that ensure their sustained success.

In this role, you will lead a high-performance team in leveraging Circana’s tools to address a wide array of critical marketing challenges, including share performance, new product launches, line extensions, consumer behavior, trade spending, pricing, and retail execution.

As a passionate advocate for the client, the Client Insights Principal advances solutions that foster the client’s long-term business growth. While achieving revenue targets is essential, success is equally defined by creating indispensable, long-term, solution-oriented consultative partnerships.

Job Responsibilities:

As a Client Insights Principal, you will leverage data and strong analytic capabilities to uncover impactful insights, informing business strategies and actions that drive client performance. Guiding clients through essential processes for their continued success, you will promote, develop, and deliver analytics-based syndicated and custom business solutions in partnership with HQ subject matter experts. While foundational systems are in place, you will determine when and how to customize solutions to address unique client business issues and recommend long-term changes to methodology and approach.

You will have access to Circana’s unparalleled Liquid Data platform and an ever-expanding ecosystem of data, the world’s largest set of data related to household-level consumer behavior. This includes proprietary access to POS, FSP, Rentrak, Household Panel, Consumption, Food Service, and Experian data assets. As a Client Insights Principal, you will lead in developing and utilizing Circana's tools to address a broad spectrum of key marketing issues such as share performance, new product launches, line extensions, consumer behavior, trade spending, pricing, and retail execution.

Your activities will vary, encompassing industry thought leadership, business solutions definition, business development, project management, cross-functional team leadership, problem-solving, and innovation. As clients increasingly adopt our business solutions, you will work seamlessly at all levels up to practice leadership, acting as a liaison and customer advocate with Circana's Product Management, Strategic Analytics, Consumer & Shopper, Media Solutions, In-store Solutions, and Technology teams.

This leader oversees a team of 14, with focus across the client’s full product portfolio through the support of and partnership with their Brand and Consumer Insights teams. This role will also be leading innovation insights for the client, both close-in as well as evaluating expansion and new platform opportunities. As client investment grows the team may grow accordingly to include resources that can support business insights and perspectives and custom solution development.

This is a Hybrid role with on-site requirements at the client office in Chicago, IL, 3 days per week. 

Requirements

• Experience: 10+ years in business, with a strong understanding of manufacturer/retailer issues.

  • Background: Experience in one or more of the following environments:
    • Retail (any channel)
    • Consumer Packaged Goods (CPG)
    • Br