Senior Director, Transformation

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

00% - 25%

Relocation Provided:

Yes

Job Posting End Date:

December 11, 2025

Shift:

Job Description Summary:

The Senior Director of the Transformation Office serves as the enterprise integrator and accelerator for Coca-Cola North America’s shift to a Product Operating Model and supports digital projects (in-flight and future). Reporting to the VP, Digital & Data, this leader defines the path from business ambition to activation — translating strategy into operating rhythm, team structures, and new ways of working that drive growth, efficiency, and digital capability across the system.

This role governs the intake and outtake of products, redefines how the Product Organization partners with business functions, leads change enablement and storytelling, and ensures the end-to-end customer and sales journey is fully embedded in how products are conceived, built, and scaled. It is responsible for organizing and consulting across the North America Operating Unit (NAOU) to help stand up other product teams that may eventually move into the product organization. Lastly, this individual will act as the connective tissue across Product, Technology, Data, and Functions — coordinating work, performance management, and organizational readiness to ensure transformation progress is visible, measurable, and sustained.

What You'll Do for Us

Orchestrate Transformation Portfolio – Govern the intake and outtake of new digital products and initiatives; ensure alignment, sequencing, and resource optimization across functions and domains.

Lead Transition of Legacy Tools & Roles into the Product Model – Manage migration of systems, processes, and capabilities into product-based teams; define ownership boundaries, transition plans, and decommissioning frameworks.

Incubate New Product Concepts – Identify, test, and mature early-stage product opportunities through cross-functional experimentation, rapid iteration, and lean governance.

Drive Change Enablement & Adoption – Lead communications, training, and stakeholder engagement to build belief and adoption of new ways of working across business, bottlers, and functions.

Shape and Spread the Story – Serve as the transformation storyteller; create narratives, visualizations, and success stories that connect strategy to employee experience and market impact.

Build and Lead the Transformation Team – Oversee performance management, coaching, and capability building for transformation leads, PMO, and change practitioners.

FINANCIAL / JOB SCOPE

• Partners with the VP, Digital & Data to align transformation milestones with annual and long-range business planning.

• Accountable for defining, tracking, and reporting progress on key metrics such as adoption, cycle time, and productivity uplift.

• Coordinates alignment across Product, Technology, HR, Finance, and Business Units, as well as 60+ bottlers and system partners.

COMMUNICATION COMPLEXITIES

• Partners with the NAOU Leadership Team to define transformation priorities and govern outcomes.

• Redefines the relationship between the Product Organization and business units — moving from request-and-deliver to co-create-and-own.

• Represents NAOU in global transformation and digital councils to ensure regional needs inform global standards and platforms.

• Balances communication between strategic vision and operational detail — tailoring storytelling to executive, manager, and frontline audiences.

• Navigates system politics to build alignment across franchise, bottler, and company entities.

JUDGMENT AND DECISION-MAKING

• Final authority for defining the transformation roadmap, pacing, and governance cadence.

• Decision-maker for operating model design, portfolio prioritization, and organizational readiness.

• Recommender and influencer for digital, product, and capability investment decisions.

• Accountable for transformation success measures — adoption, speed, and measurable business impact.

INNOVATION

• Applies service design and journey mapping to connect customer experiences directly to product investments and priorities.

• Introduces frameworks for transitioning legacy tools and teams into modern product organizations with clear value ownership.

• Launches incubation models for emerging or immature business areas,